Texaco: Refrigerator Bowl offer, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - It's a Texaco dealer special, 0:01 stainless steel refrigerator bowls with plastic lids. 0:03 Great for mixing and storing and priced from 49 cents. 0:07 Why's your Texaco dealer selling bowls? 0:12 He figures if they bring you in once, 0:14 his products and service will bring you back again. 0:16

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John W. Hartman Center for Sales Advertising & Marketing History

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