Texaco: Havoline Motor Oil, 1960s

Genre: Commercial

Year Published: 1960s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - This new engine is protected by a new car warranty. 0:01 Your warranty protects if a part should break, 0:04 and that's important! 0:07 But it can't protect against ordinary friction. 0:08 (engine running) 0:11 (drilling) Or acid. 0:15 (engine running) 0:16 (splashing) Or heat. 0:18 (engine running) 0:19 (flames whooshing) That's why Texaco created a new Havoline motor oil. 0:22 In tests against four leading competitive premium oils, 0:26 friction tests, acid tests, heat tests, 0:29 while rankings varied, 0:33 nobody protected against all these things 0:35 as well as Havoline. 0:38 Why'd Texaco make new Havoline so good 0:40 it protects where your warranty can't? 0:42 Because with Texaco selling more gasoline than anybody else, 0:45 an awful lot of people trust their car 0:49 to the man who wears the Texaco star. 0:51 (upbeat music) 0:53 We're first, and we think that's a big responsibility. 0:55


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