Texaco Gas Stations, 1960s

Year Published: 1960s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I want to show you how Texaco research 0:01 is paying off in a way you probably never imagined. Watch! 0:03 (dramatic music) 0:07 Bob For the car of the future, 0:09 Texaco is researching ways to turn even more petrochemicals 0:10 into special parts that are strong, lightweight, and safe. 0:14 Doors, bumpers, even fenders. 0:17 - Hi Bob! 0:21 - That's research! 0:22 Bob When Texaco's petrochemicals are put 0:23 in the body of your car, 0:26 you'll put less gasoline in your tank. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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