Texaco: Fire Chief Fireman speaker hat, 1960s

Year Published: 1960s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (children shouting) 0:01 - Fire chief Pete Griffiths report for duty. 0:03 - Wow! 0:06 - It's for you, Pete. 0:07 - Oh boy! What do you do, push this button? 0:10 Hey, fellas, look what I've got! 0:13 - Hey, that's neat! 0:15 - Speak, speak in through this. 0:17 - Hey, that's neat! 0:19 - Hey, that's cool! 0:21 Announcer That's Texaco's new fire chief speaker hat. 0:21 It costs 3.98 at your Texaco dealer's. 0:25 It has a built-in microphone speaker. 0:27 - Hello! 0:29 Announcer And it's rugged enough, 0:32 even for a crew like this. 0:33 Fits fire chiefs of all sizes. 0:36 Get this bright red fire chief speaker hat 0:39 when you by Texaco's new Havoline motor oil 0:41 or other quality Texaco products. 0:44 3.98, only at your Texaco dealer's. 0:46 - I'm a fire chief too! 0:49 ♪ You can trust your car ♪ 0:51 ♪ To the man who wears the star ♪ 0:53 ♪ The big, bright Texaco star ♪ 0:55

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John W. Hartman Center for Sales Advertising & Marketing History

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