Texaco: Fire Chief Fireman speaker hat, 1960s

Year Published: 1960s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator They didn't make toys like this 0:01 when you were a kid. 0:02 It's the fire chief speaker hat 0:03 your Texaco dealer is offering now for 3.98. 0:04 - Press the button to work it. 0:07 Narrator Look at that built-in microphone and speaker. 0:09 Listen to it. 0:12 - Number three, coming to the fire. 0:13 Narrator Don't worry, it's rugged. 0:17 Made of real heavy-duty plastic. 0:20 Adjustable too. Fits chiefs of all sizes. 0:23 - Help, fire! 0:28 Narrator Drop around to your Texaco station. 0:33 Your Texaco dealer is offering 0:35 the bright red fire chief speaker hat for 3.98. 0:37 Get them when you buy a new Havoline Motor Oil 0:40 or other quality Texaco products. 0:43 Only your Texaco dealer has the fire chief speaker hat. 0:45 - I'm a fire chief too. 0:49 ♪ You can trust your car ♪ 0:51 ♪ To the man who wears the star ♪ 0:52 ♪ The big, bright Texaco star ♪ 0:55

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John W. Hartman Center for Sales Advertising & Marketing History

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