Texaco, 1970s

Year Published: 1970s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat gospel music) 0:01 ♪ The earth is yours ♪ 0:06 ♪ The earth is yours ♪ 0:08 ♪ Enjoy ♪ 0:11 ♪ Enjoy ♪ 0:13 ♪ Lift your voice ♪ 0:15 ♪ Lift your voice ♪ 0:17 ♪ Lift your voice ♪ 0:19 ♪ Lift your voice ♪ 0:21 ♪ Enjoy, lift your voice ♪ 0:23 ♪ Give thanks to Him ♪ 0:26 Announcer Years before all the headlines 0:27 on ocean pollution, 0:29 Texaco's operating procedures aboard its tankers 0:31 prohibited discharging of oil into the sea, 0:34 anywhere at any time. 0:36 ♪ Enjoy ♪ 0:38 Announcer This procedure is our commitment 0:40 that Texaco will never willfully pollute the beaches 0:42 of our world. 0:44 ♪ Give thanks and sing ♪ 0:45 ♪ Oh, sing ♪ 0:47 ♪ The Earth is yours, oh yeah ♪ 0:49 ♪ Lift your voice ♪ 0:53 ♪ Enjoy ♪ 0:56 Announcer We're working to keep your trust. 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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