Television Commercials: The Body (sound)

Description:

Description: Assembled reel of television commercials, targeted for women.

Full list of commercials:
Secret; Sergeant's Sentry Collar; Old Spice Burley; Man Power Super Dry deodorant; Midas (Anne Heywood); Clairol (Great Body); Listerine; Dial deodorant; Clairol (Instant Condition); Secret (anti-perspirant); Certs; Secret (anti-perspirant); Kent; Lincoln-Mercury Cougar; Prince Matchabelli Golden Autumn; Kent; Pepsi; Clairol (Naturally Blonde); Woolmark; Kent; Yuban; Woolmark; Arrid Extra Dry; Love Cosmetics; Dentyne chewing gum; Clairol (Nice 'n Easy); Johnson's Baby Shampoo; Clairol (Nice 'n Easy)

Reuse Statement: For information on reusing Prelinger Archives footage and obtaining written usage agreements, please visit www.prelinger.com.

Subjects: 1960s, 1970s, Women, Sexism, Gender roles, Health and hygiene, Beauty, Animals, Social classes

Tags: consumerism; soda; beauty products; cigarettes; cars; advertising; hair care; dieting; health; bad breath; beauty; slip; lingerie; bedroom; cats; Siamese cat; flea collars; whispering; hygiene; film production; Anne Heywood; cars; auto care; roller coasters; billiards; pool tables; mouthwash; swimming pools; windup toys; picnic; fashion; behind the scenes; rehearsal; mints; kissing; dressing; weddings; smoking; cougar big cat; romance; perfume; soft drinks; beaches; waves; sand; bathing suits; coffee; laundry; laundromat; clothing; wool; lemons; docks; boats; chewing gum; slow motion; hair dye; animation; Secret; Sergeant's Sentry Collar; Old Spice Burley; Man Power Super Dry deodorant; Midas (Anne Heywood); Clairol (Great Body); Listerine; Dial deodorant; Clairol (Instant Condition); Secret (anti-perspirant); Certs; Secret (anti-perspirant); Kent; Lincoln-Mercury Cougar; Prince Matchabelli Golden Autumn; Kent; Pepsi; Clairol (Naturally Blonde); Woolmark; Kent; Yuban; Woolmark; Arrid Extra Dry; Love Cosmetics; Dentyne chewing gum; Clairol (Nice 'n Easy); Johnson's Baby Shampoo; Clairol (Nice 'n Easy); targeted ads for women

Film Sponsor:

Creator:

Credits:

Distributor:

Contributor: Prelinger Archives

Source Collection: Gordon Elgart Collection

Digitizing Sponsor: Filecoin Foundation for the Decentralized Web (FFDW) and Internet Archive

Production Date: circa 1965-1975

Release Date:

Geographical Location: USA; Italy

Genre/Form: television commercial

Language: eng

Rights:

Film Format: 16mm film

Element: release print

Color: color

Color Process: Eastman Color

Sound or Silent: sound

Film Soundtrack Type: optical, variable area

Edge Code:

Frame Rate: 24 fps

Length (feet): 766

Complete Record: Description: Assembled reel of television commercials, targeted for women. Full list of commercials: Secret; Sergeant's Sentry Collar; Old Spice Burley; Man Power Super Dry deodorant; Midas (Anne Heywood); Clairol (Great Body); Listerine; Dial deodorant; Clairol (Instant Condition); Secret (anti-perspirant); Certs; Secret (anti-perspirant); Kent; Lincoln-Mercury Cougar; Prince Matchabelli Golden Autumn; Kent; Pepsi; Clairol (Naturally Blonde); Woolmark; Kent; Yuban; Woolmark; Arrid Extra Dry; Love Cosmetics; Dentyne chewing gum; Clairol (Nice 'n Easy); Johnson's Baby Shampoo; Clairol (Nice 'n Easy) Reuse Statement: For information on reusing Prelinger Archives footage and obtaining written usage agreements, please visit www.prelinger.com. Subjects: 1960s, 1970s, Women, Sexism, Gender roles, Health and hygiene, Beauty, Animals, Social classes Tags: consumerism; soda; beauty products; cigarettes; cars; advertising; hair care; dieting; health; bad breath; beauty; slip; lingerie; bedroom; cats; Siamese cat; flea collars; whispering; hygiene; film production; Anne Heywood; cars; auto care; roller coasters; billiards; pool tables; mouthwash; swimming pools; windup toys; picnic; fashion; behind the scenes; rehearsal; mints; kissing; dressing; weddings; smoking; cougar big cat; romance; perfume; soft drinks; beaches; waves; sand; bathing suits; coffee; laundry; laundromat; clothing; wool; lemons; docks; boats; chewing gum; slow motion; hair dye; animation; Secret; Sergeant's Sentry Collar; Old Spice Burley; Man Power Super Dry deodorant; Midas (Anne Heywood); Clairol (Great Body); Listerine; Dial deodorant; Clairol (Instant Condition); Secret (anti-perspirant); Certs; Secret (anti-perspirant); Kent; Lincoln-Mercury Cougar; Prince Matchabelli Golden Autumn; Kent; Pepsi; Clairol (Naturally Blonde); Woolmark; Kent; Yuban; Woolmark; Arrid Extra Dry; Love Cosmetics; Dentyne chewing gum; Clairol (Nice 'n Easy); Johnson's Baby Shampoo; Clairol (Nice 'n Easy); targeted ads for women Film Sponsor: Creator: Credits: Distributor: Contributor: Prelinger Archives Source Collection: Gordon Elgart Collection Digitizing Sponsor: Filecoin Foundation for the Decentralized Web (FFDW) and Internet Archive Production Date: circa 1965-1975 Release Date: Geographical Location: USA; Italy Genre/Form: television commercial Language: eng Rights: Film Format: 16mm film Element: release print Color: color Color Process: Eastman Color Sound or Silent: sound Film Soundtrack Type: optical, variable area Edge Code: Frame Rate: 24 fps Length (feet): 766

Transcription

dear Charlie's downstairs oh I'm not even dressed yet how about my hair what are you so nervous about I think he's taking me some special emotions make a woman different than a man and that's the reason for new antiperspirant secret it's made with extra ingredients to help keep you [Music] dry Mom I'm engaged new anti perspirant secret made for a woman's extra feelings let's go po this is a cat with fleas but she hates to be fussed with so buckle on a Sergeant sentry cat collar it'll kill every flea for 3 months without disturbing a whisker Sergeant special Sentry color for cats has a built-in ingredient that protects every hair from nose to tail say scat to fleas the nice way with Sergeant's Sentry cat collar Men If Only They knew they smile they speak low they get close they think like men but then they spoil it with an after shave cologne that's sweeter than my perfume If Only They knew about burle crisp rugged burly's all man and when you ask a woman that's not at all bad Burly from the minute Old Spice gentlemen take off your coats and get comfortable leave yours on Finchley you're perspiring but I use a deodorant Chief mothers no wonder you need new Manpower super dry the anti prant deod made to keep a man comfortably dry and odor free I'll try it Chief it worked fine Finchley now take off your coat and let's both get comfortable get new Manpower super dry and make yourself comfortable hello I'm Anne Haywood here in Italy where I made the film Midas run with co-star Fred a stair fredd is so Deon a and so cool but I get into much hotter situations I drive a tank then I caught off tons of gold in a noisy old crate if I were in the United States or Canada I could go to aidas muffler shop to stop the noise but there Fred and I were in the middle of Italy and no Midas man you're so lucky you have a Midas man nearby with the famous Midas Muffler guaranteed for as long as you own your car replaced for a service charge only at any Midas Muffler Shop one to keep it quiet get the mest touch so when you hear your mu see yourest man clarol introduces the bodybuilder for hair great body your hair takes on a new texture the moment you comb it through and From This Moment on you can almost feel it growing Fuller stronger bouncier great body it builds body in the time it takes to dry your hair there's Randall Wittier you have everything don't you sir I would if you'd stay out of my light oh sorry sir ever think you might have bad breath too not with Listerine antiseptic in all 15 bathroom even people who have everything know that Line's a must kills germs that can cause bad breath works for hours there's Poppy and Wheeler you have everything don't you poppy oh I do ever think you might have bad breath too why no sir I've used Listerine for just ages even people who have everything know that Line's a must Line's strong with a clean fresh taste keeps breath fresh for hours this is shipping does your deodorant Wilk when you're warm does it quit in a [Music] crowd does it fade before five then it's time to try dial deodorant the positive deodorant protection from the Dial soap people just a spray after you shower concentrates Dial's famous protection protection that won't fade won't quit won't Wilt when you're warm who else but dial could do it so well shining hair well cared for beautiful hair but your hair is it dry split over teased overlight anded remember to repair damaged hair you need condition the beauty prescription for troubled hair also an instant lotion penetrates fast makes hair feel stronger right away restores healthy shine silky texture instant condition by clarol for beautiful hair a man can get lost in it [Music] a woman is a harder thing to be than a man she has more feelings to feel moods that are more active introducing new secret antiperspirant spray it's made to help keep you dry with extra ingredients for the extra feelings a woman has and it's available in a new container introducing new antiperspirant secret made for a woman's extra feelings perhaps no I know I'll never see you again okay hold it hold it listen I'd like to take that same line again but this time give her a kiss before your exit okay can we try that yeah I'm leaving you Deborah no I know I'll never see you again okay that's fine another one through on Thursday if he kissed you once will he kiss you again you can be certain with cs the delicious candy mint that stops bad breath search refreshes your taste freshens your breath as no other candy mint can CS it's a delicious candy mint it's a perfect breath mint too CS is two two two mints in one there's no other candy mint like CS because CS contains a sparkling drop of reton the miracle breath purifier that stops bad breath with cs if he kissed you once he'll kiss you again you can be certain with cs CS in assorted delicious flavors [Music] feelings happen easily to a woman her emotions are strong they're quick they are in fact what make a woman different than a man and that's the reason for new secret antiperspirant spray it's made different it comes in a different container new antiperspirant secret is made to help keep you dry with extra ingredients for the extra feelings a woman has and those ingredients are more active because feelings in a woman are more active a woman's concern about herself on most occasions is simply greater than a man's so she needs something that's going to work better for her new antiperspirant secret made for a woman's extra feelings what a good time what a good time what a good time for a c catching sunbeams or dodging raindrops looking for rainbows high on the hilltop suddenly suspended in Space the top of the world is our special place where we play Hey hey what a good time the Good Taste of Kent was me for a day like today were good times invented for the good taste of Kent or was it the other way around all we know is wherever the good times are millions of smokers are thinking hey what a good time for a Kent what a good time for it's Savage it's cool it's primitive it's Sleek cougar for 1970 it's wild it's elegant up front a bold new grill lean sculptured sides powered with a 351 cubic in V8 inside the Cougar XR7 has soft vinyl bucket seats accented with leather Burl Walnut tone trim tachometer elapse time clock cougar for 1970 a Sleek [Music] cat it's not just wild it's where wild meets elegant Cougar XR7 and cougar convertible Mercury Cougar password for action in the 70s at your Lincoln Mercury dealers do take off your jacket B well thank you ma'am put it back on B honey you're perspiring but I use a deodorant mothers no wonder you need new Manpower super dryer the antiperspirant deodorant made to keep a man comfortably drying odor free I'll try hey it worked now can I take my jacket off that's to start honey get new Manpower super dry and make yourself comfortable some little gold things we're selling the one that smells golden Autumn by Prince matchabelli now at special Little [Music] Prices what a good time what a good time what a good time time for a kid catching Sunbeam or dodging raindrops looking for rainbows high on the hill and suddenly suspended in Sp the top of the world is our special place where we play hey hey hey what a good time the Good Taste of Kent went for a day like today hey can you think of a better time than right now for the good time Taste of the Ken cigarette millions of Ken smokers will tell you they just don't make him any better tasting so how about it what a good time for a k there's a whole new way of living Pepsi helps Supply the dry it's got a lot to give to those who like to live cuz Pepsi helps them come alive it's the Pepsi [Music] generation coming at you growing strong put yourself behind the Pepsi if you're l you belong cuz you've got a l to live and Pepsi's got a lot to give yeah Pepsi's got a lot [Music] to it's not enough to look like a blonde you've got to live like a blonde being blonde is supposed to be fun it's supposed to be like wow do you have what it takes if you weren't born lucky don't worry anything a natural blonde can do a naturally blonde can do you won't have to hide your head afraid of the sun and water naturally Blonde by clarol gives you color that lasts through just just about anything and it makes your hair feel as natural as it looks if you haven't got it get it naturally blonde lightener and shampoo and toner in 18 natural Shades so you can do anything a natural blonde can do where does all the money go paying off the mortgage Tommy's shoes nany's dancing class once left for you two good dresses a year if you're lucky so invest in pure wool double knits with the wool Mark label it's like getting five dresses for the price of one and the wool Mark promises you a double knit that'll stay Rich looking no matter how often you wear it look for the wool Mark and what a good time what a good time what a good time for a c catching sunbeams or dodging raindrops looking for rainbows high on the hilltop suddenly suspended in Space the top of the world is our special place where we play hey hey what a good time the Good Taste of Kent was for a day like today [Music] anytime anywhere the fun is is a good time for a Kent you light up and the good taste happens what a good time for [Applause] a I live on a diet anything Rich one little bite of something gorgeous boom I get fat there's only one safe sin for someone like me youan coffee euan so rich it tastes fattening youan cost a little more but it's like chocolate cake at midnight want a safe sinim have a cup of yuban for dessert but your tummy can't tell the difference between yuban and strawberry ice cream the suspense is killing me my pure wool sweaters if they shrink too late now but the wo Mark label says machine washable my Pandora v-neck cardigan still in beautiful shape my Pandora turtleneck soft as ever pure wool sweaters are machine washable and dryable great this is what it's all about a man and a woman in a small way Aid extra dry can help we figured out how to help stop wetness by putting aluminum chlorohydrate into a spray which is why Aid extra dry is a dry sensation you can actually feel it it's specially made to help keep you dry so use Aid extra dry daily to be sure there was something different about her something that made her stand out from the rest coming closer I realized what it was it was the scent of lemons I suddenly developed a thirst for lemonade I dreamed of lemon Groves of all the women I have ever known I chose her I picked the lemon in the Garden of Love Love's fresh lemon cleanser cleans like soap and leaves your face with a sparkle only lemons can give [Music] you there's Terry know what people say about her she has the freshest mouth and town hi hi the freshest mouth in town and they're right Terry does have the freshest mouth in town because she chews dentine denene chewing gum okay Dentin do your stuff taste that tingle that Denine tingle the tingle tells you your mouth is fresh your breath is fresh really fresh fresh when you chew dentine see what I mean chew clean tasting dentine and you too can have the freshest mouth in town Dentin that's all it takes [Music] down you know it wasn't until I had a baby that I found the best shampoo for my own hair Johnson's Baby Shampoo know what I discovered the baby likee softness that was born in my hair softness that used to light up my hair in the sunshine softness that made it silky glowing with natural liveliness Johnson's Baby Shampoo makes gentle No More Tears lather leaves your hair so manageable bright and softly alive with natural body natural liveliness discover the baby-like softness that was born in your hair baby your hair with Johnson's Baby Shampoo don't wait to have a baby to try it [Music] the soft shimmering Radiance of your hair color the way it lights up your looks the hair itself so full of bounce and life that's the beauty of nice and easy nice and easy by clarol more women use nice and easy than any other shampoo hair color shouldn't this tell you something


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