Starting And Managing A Successful Business
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Presents an introduction entitled Stages Of Small Business Growth which is a lecture by Alan Filley. Includes two case studies of the growth of successful small businesses, W T Rogers Company about a manufacturing firm, and Midas Muffler Shop about a retail service business. Concludes with a panel discussion in which businessmen comment on the methods of management used by the two businesses and examine the trends, ideas and skills that produce success in small business enterprises.
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- 16mm Filmography (legacy record) — title, year, creator, format, sound, description, catalog record
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