Squibb: Sweeta, 1960s

Year Published: 1960s

Creator: Squibb D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Now, the sweetness of 380 sugar cubes 0:02 concentrated in Sweeta, 0:05 the little giant of sweeteners from Squibb. 0:06

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John W. Hartman Center for Sales Advertising & Marketing History

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