Squibb: Sugarcane 99, 1960s

Year Published: 1960s

Creator: Squibb D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Now there's an amazing new sugar discovery, 0:01 Sugarcane 99. 0:04 - That's sugar all right. 0:07 Narrator No, it's Sugarcane 99. 0:09 Made from pure cane sugar with artificial sweetener added. 0:10 Sugarcane 99, an amazing new sugar discovery. 0:14 (gentle upbeat music) 0:18 - That's sugar all right. 0:23 Narrator No, it Sugarcane 99 made from pure cane sugar 0:24 with artificial sweetener added. 0:28 Half the calories are gone. 0:29 New Sugarcane 99, an amazing sugar discovery. 0:31 That even looks new. 0:36 - That's sugar all right. 0:40 Narrator No, it's Sugarcane 99. 0:42 One spoonful has all the sweetness of a spoon 0:43 of regular sugar, but with half the calories 0:46 because it's half the sugar. 0:49 - What discovery is this? 0:50 - A new sugar discovery. 0:52 - Amazing. 0:55 Narrator Sugarcane 99. 0:57

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