Six Billion Dollar Sell

Duration: 15 min.

Year Published: 1976

Creator: CONREFI

Format: 16mm

Color: Color

Copyright: Registered 16Nov76 · MP30445 (Jan-Jun 1977) Copyright holder: Consumers Union of United States, Inc. & New York State Consumer Protection Board

Description: Examines basic techniques used by TV advertisers to get us to buy their products by showing clips from TV commercials, comic sketches, and young people talking about their actual experiences.

Complete Record: NOTE: Two (or more) records have been merged together to create this data.