Selling Wizard, The

Creator: Handy (Jam) Organization

Format: 16mm

Sound: sound

Description: 0:20; Pedestals, silhouette drawing of man in shirt pops onto pedestal; Another silhouette, then other - total of 3; CU foods arranged in store frozen food freezer, a hand picks up frozen desert; MCU pyramid of ice cream boxes - pyramid collapses; CU hand with paintbrush - painting ice cream box; CU jumbled frozen food section; Camera pans well organized frozen food section; 1:40; CU woman in red and white checked vest, red cape - she points to herself, nods her head, puts her head down, shakes her head, smiles broadly; Silhouette of frozen food cabinet - set lightens and cabinet is full of products; MCU woman in cape (sales wizard) with pointer - she points to title as appears beside her: SALES APPEAL STYLING; Cabinet: CU of various boxes of frozen foods through the glassed in front and through wide top opening; MCU sales wizard - she opens notebook, begins writing in it with long pencil; Camera pans frozen food boxes in cabinet; CU sales wizard holds up booklet - with graph - CU ICE CREAM SALES SURVEY; Pans cabinet, frozen foods; MLS full frozen food cabinet; MLS sales wizard with short cape and short shorts next to frozen food cabinet; Frozen food cabinet with jars on top; 4:19; Pan of legs (sales wizard) walking towards camera, turns around corner of frozen food cabinet; Frozen food cabinet with "superstructure" that says PLEASE SERVE YOURSELF; CU PLEASE SERVE YOURSELF, wizard's hand with pointer; MLS full frozen food cabinet; MCU sales wizard uses pointer to point at the title beside her SPACE SAVING CAPACITY; MCU smaller frozen food cabinet, longer one, even longer cabinet; Sales wizard pops up from behind cabinet & begins to measure cabinet's length with tape measure; 5:45; Top level loading - arm putting box into cabinet; CU empty cabinet; Camera pans length of full cabinet that says PLEASE HELP YOURSELF; VS/MLS of full frozen food cabinets; Sales wizard using pointer to point at title PRODUCT DEVELOPMENT; Line drawing/blue print of cabinet - hand pointing with finger; CU PRODUCT DEVELOPMENT; MCU full frozen food cabinet; MCU wizard smiling; Sketch of cabinet cross section - showing how air currents flow through cool fins; CU time control of automatic defrost; Sketch of defrosting method; Sales wizard pointing to aluminum panel on front; CU frozen food; CU bottom of shopping cart as it bumps bottom of cabinet; VS/MLS frozen food cabinets; Sales wizard; VS/MLS storage cabinets - different kinds of cabinets; MCU frozen foods and cabinets; 10:30; Frozen food in cabinet - hand pulls open glass top door of cabinet; Cabinets; Sales wizard pointing at titles: SALES APPEAL STYLING, SPACE SAVING CAPACITY, PRODUCT DEVELOPMENT; Back to pedestals and silhouettes of male figures in suits; Sales wizard comes up from behind frozen food cabinet, he winks; A" with eagle inside - symbol of Anheuser-Busch