Schick: Lady Schick Razor, 1950s

Year Published: 1950s

Creator: Schick D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - There isn't a man alive who doesn't like 0:01 to look at pretty legs. 0:03 Now you can make your legs prettier, 0:05 smoother than they've ever been. 0:07 So smooth he'll never guess your shave. 0:09 It's the new feminine way to shave, 0:12 Lady Schick electric shaving. 0:14 Look how easy it is. 0:17 No soapy mess, no razors scraper cuts, 0:19 just smooth, smooth close shaving. 0:22 You see, unlike razor or ordinary electric shavers, 0:26 Lady Schick was designed especially for a lady. 0:30 It's got two shaving edges, one edge for legs, 0:33 the other edge shaped just for underarms 0:37 where the skin is so tender. 0:39 And the way it gently shaves your underarms 0:41 makes all other ways of shading seem like torture. 0:43 Why, you can use a deodorant immediately 0:46 and it won't hurt. 0:48 Lady Schicks are so lovely to look at too. 0:50 And most stores offer a 14-day free home trial. 0:53 What a gift, from 14.95. 0:56

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