Schick: Crown Jewel Lady Schick Razor, 1960s

Genre: Commercial

Year Published: 1960s

Creator: Schick D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Listen! 0:01 (electric whirring) 0:02 One, 0:03 (electric whirring) 0:03 two, 0:04 (electric whirring) 0:05 three. 0:06 That's the sound of the most remarkable invention 0:07 since Schick introduced electric shaving. 0:09 New Schick 3 Speed. 0:11 (electric whirring) 0:13 Hear it? Three speeds. 0:15 You pick the speed that shaves you best. 0:17 You actually shift the speed. 0:20 Shift the speed and adjust the shaving head 0:22 to shave as close, as fast as you like. 0:25 You can shift to high for the stepped-up speed 0:28 a tough wiry beard needs needs, 0:30 or shift to low for extra gentle shaving action. 0:32 Three speeds. You pick the speed that shaves you closest. 0:36 Now speed control and head control. 0:39 A combination of controls only in new Schick 3 Speed. 0:41 Set the speed, set the head, 0:46 get the shave that fits your face, 0:49 and shave as close, as fast as you like. 0:51 New Schick 3 speed. 0:54 Most stores will gladly give you a free demonstration. 0:55


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John W. Hartman Center for Sales Advertising & Marketing History


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