Schick: Butane Lighter, 1950s

Year Published: 1950s

Creator: Schick D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - It's here, the most important advance 0:03 in lighters in 40 years. 0:05 The amazing new Schick Butane Lighter. 0:07 Lights for months without a refill. 0:09 No other lighter has this compact tank, 0:11 with new type fuel 0:13 that gives thousands of lights. 0:14 To refuel, just click a new tank into the case. 0:16 The smartest gift, 0:18 new Schick Butane Lighter. 0:20

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