Schick: Butane Lighter, 1950s

Year Published: 1950s

Creator: Schick D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Smartest gift for him or her. 0:01 The new Schick Butane Lighter 0:04 lights for months without a refill. 0:06 It has an exclusive compact tank 0:08 with new type fuel that gives thousands of lights. 0:10 To refuel, just click a new tank into the case. 0:12 No messy lighter fluid or gadgets. 0:15 This Christmas, give the new Schick Butane Lighter. 0:17

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