Sara Lee International Desserts, 1970s

Year Published: 1970s

Creator: Sara Lee D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - The plan is breathtaking. 0:01 Sara Lee recreating four great European desserts 0:03 for its new line of international desserts. 0:06 What gives Sara Lee the courage to pursue this mad plan? 0:08 The Sara Lee tradition. 0:12 Voila, strawberry French cheese cake, 0:14 a whole new taste in cheese cake. 0:16 So French in its light, delicate texture 0:18 and crowned with plump, sweet strawberries. 0:21 Strawberry French Cheese Cake. 0:23 Just what you'd expect from Sara Lee. 0:25

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