Profile: Joan Ganz Cooney (Promo Clips) - 1973

[Music] Someday little children [Music] soon. Yeah. And they'll be living on the moon. Yeah. People living on the moon someday. Are you wondering who? Well, I tell you little children. It just might be you. [Applause] [Music] Children on their way to school. Like children everywhere with one difference. These children will watch a television show called The Electric Company. A B C D E F G H I J K L M N O P Q R S T U V W X Y Z A B C D Television is being used to improve children's ability to read. Ask. Oh, ask. In an age of mass electronic communication, television has been discovered as an effective teaching tool, improving the real tool of all education, the ability to read. Watching television and reading at first seems to be a contradiction. But educators and parents the world over are beginning to learn that this contradiction does not have to be. This concept was not only possible but has been immensely successful due to the hopes and hard work of one woman Joan Gans [Music] Cooney Joan Cooney was born and raised in Arizona studied journalism and went on to a career as a television producer. Joan firmly believes that all children should read and read well. This is her major goal and she's making it a reality today as president of the Children's Television Workshop headquartered at New York City's Lincoln [Music] Center. She has been its guiding spirit since its beginning 5 years ago. Today, the workshop produces two series of programs, Sesame Street and The Electric Company, seen by millions of preschool and grade school children in the United States and abroad. The key to the continued success of these programs is Joan's fostering of a unique partnership between scientific research and creative production. Under her direction, the programs are constantly being re-evaluated in the light of experience. It is a day-to-day search for the best combination of entertainment and teaching. The striving for excellence. They concentrate on teaching the alphabet, letters, words in their use, numbers, and geometric forms. They strive to awaken their young audience to the beginnings of social, moral and emotional development, problem solving and an awareness of the world around them, the environment and the sights and sounds which excite them and stir their imaginations. Uh roles did we wanted to show an integrated street. We wanted to show adults treating one another kindly and we wanted the adults to be forceful and dignified even if they amusing and senses of humor and all were certainly not ruled out. Someday little children [Music] soon. Yeah. And they'll be living on the moon. Yeah. People living on the moon someday. Are you wondering who? Well, I tell you little children. It just might be children. Children on their way to school. Like children everywhere with one difference. These children will watch a television show called The Electric Company. A B C D E F G H I J K L M N O P Q R S T U V W X Y Z A B C D Television is being used to improve children's ability to read. Ask. Oh, ask. In an age of mass electronic communication, television has been discovered as an effective teaching tool, improving the real tool of all education, the ability to read. Watching television and reading at first seems to be a contradiction. But educators and parents the world over are beginning to learn that this contradiction does not have to be. This concept was not only possible but has been immensely successful due to the hopes and hard work of one woman Joan Gans [Music] Cooney Joan Cooney was born and raised in Arizona studied journalism and went on to a career as a television producer. Joan firmly believes that all children should read and read well. This is her major goal and she's making it a reality today as president of the Children's Television Workshop headquartered at New York City's Lincoln [Music] Center. She has been its guiding spirit since its beginning 5 years ago. Today, the workshop produces two series of programs, Sesame Street and The Electric Company, seen by millions of preschool and grade school children in the United States and abroad. The key to the continued success of these programs is Joan's fostering of a unique partnership between scientific research and creative production. Under her direction, the programs are constantly being re-evaluated in the light of experience. It is a day-to-day search for the best combination of entertainment and teaching. The striving for excellence. They concentrate on teaching the alphabet, letters, words in their use, numbers, and geometric forms. They strive to awaken their young audience to the beginnings of social, moral and emotional development, problem solving and an awareness of the world around them, the environment and the sights and sounds which excite them and stir their imaginations. Uh roles do we wanted to show an integrated street. We wanted to show adults treating one another kindly and we wanted the adults to be forceful and dignified even if they amusing and senses of humor and all were certainly not ruled out. Someday little [Music] children there's going to be a lot of people. Yeah. And they'll be living on the moon. Yeah. People living on the moon someday. Are you wondering who? Well, I tell you little children. It just might [Applause] be someday. Children on their way to school. Like children everywhere with one difference. These children will watch a television show called The Electric Company. A B C D E F G H I J K L M N O P Q R S D U V W X Y Z A B C D Television is being used to improve children's ability to read. Ask. Oh, ask. In an age of mass electronic communication, television has been discovered as an effective teaching tool, improving the real tool of all education, the ability to read. Watching television and reading at first seems to be a contradiction. But educators and parents the world over are beginning to learn that this contradiction does not have to be. This concept was not only possible but has been immensely successful due to the hopes and hard work of one woman, Joan [Music] Ganskuni. Joan Cooney was born and raised in Arizona, studied journalism, and went on to a career as a television producer. Joan firmly believes that all children should read and read well. This is her major goal and she's making it a reality today as president of the Children's Television Workshop headquartered at New York City's Lincoln [Music] Center. She has been its guiding spirit since its beginning 5 years ago. Today, the workshop produces two series of programs, Sesame Street and The Electric Company, seen by millions of preschool and grade school children in the United States and abroad. The key to the continued success of these programs is Joan's fostering of a unique partnership between scientific research and creative production. Under her direction, the programs are constantly being re-evaluated in the light of experience. It is a day-to-day search for the best combination of entertainment and teaching. The striving for excellence. They concentrate on teaching the alphabet, letters, words in their use, numbers, and geometric forms. They strive to awaken their young audience to the beginnings of social, moral and emotional development, problem solving and an awareness of the world around them, the environment and the sights and sounds which excite them and stir their imaginations. Uh roles do we wanted to show an integrated street. We wanted to show adults treating one another kindly and we wanted the adults to be forceful and dignified even if they amusing and senses of humor and all were certainly not ruled out.