Persuading the Public
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Illustrates, with humorous episodes of an advertising agency and a political ad campaign, that most public persuasion techniques attempt to sell products, ideas, or people by focusing on positive attributes while downplaying negative qualities. Identifies the most important aspects of advertising as the use of repetition, association, composition, omission, diversion, and confusion.
Complete catalog record
Illustrates, with humorous episodes of an advertising agency and a political ad campaign, that most public persuasion techniques attempt to sell products, ideas, or people by focusing on positive attributes while downplaying negative qualities. Identifies the most important aspects of advertising as the use of repetition, association, composition, omission, diversion, and confusion., NOTE: Two (or more) records have been merged together to create this data.
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- 16mm Filmography (legacy record) — title, year, creator, length, format, color, sound, genre, description, catalog record
Original permalink · Record added 2024-04-22 19:59:19