[Oscar Meyer promotional film]

Dallas Texas was the focus of attention as Supermarket leaders from throughout the nation gathered there for the annual Convention of the food marketing Institute to discuss the foods we buy and eat reports on shopping practices and government dietary guidelines were also discussed store managers and food chain Executives visited exhibits by food processors and other suppliers to see what's new one of the major developments introduced in Dallas is a voluntary program of dietary labeling for cold cuts which are 90% or more fat-free this program was initiated by Oscar Meyer and Company partially in response to criticism that Americans are consuming too much fat and meat Oscar Meyer president Jerry heagle said we know that millions of people are interested in their diet and health and are more concerned than ever before about what they eat to respond to this new emphasis on dietary Fitness we have worked with the government for nearly a year to develop a special labeling program for cold cuts which are particularly lean and low in calories we hope that by disclosing such information on package labels we can reassure Shoppers that processed Meats have positive health benefits the face of the package will carry a sticker identifying it as one of the 90% fat-free Cod Cuts an information panel on the back of the package lists basic dietary facts including calories protein and fat content as well as sodium and cholesterol values label information also contains a listing of ingredients that includes the percentages of meat and condiments salt and cure the new products and Concepts seen this past week in Dallas will begin appearing in supermarkets in the next few months let's have a win roast we need to build a fire I you needs the roasted hot dog Oscar yes Oscar Meyer roasts each hot dog for real roasted flavor so anywhere you cook up an Oscar Meyer hot dog you've got a wiener roast yes the roasting made hot dog number one from coast to coast when you got an Oscar you got a Wier roast let's have a Winer roast you need to build a fire all you need a roasted hot dog Oscar yes Oscar Meyer roasts each hot dog for real roasted flavor so anywhere you cook up an Oscar Meyer hot dog you've got a weer roast yes the roasting made hot dog number one from coast to coast when you got an Oscar you got a wi dog sure well how about a wiener roast a wiener roast here a weener roast is anywhere you've got the roasted hot dog Oscar Meer come on let's have a we you don't need to build a fire all you need the roasted hot [Music] dogar yes the roasting made a hot dog number one from coast to coast when you've got an Oscar Meer you got a Wier roast let's have a wi roast you don't need to build a all you need to roast it hot dog Oscar yes Oscar Meyer roasts each hot dog for real roasted flavor so anywhere you cook up an Oscar Meyer hot dog you've got a wiener roast yes the roast hot dog number one from coast to coast when you got an Oscar I got a we you got a we rush