Not by Jeans Alone
Sign in to track this film in your collection or want list.
No company can rest on its laurels, even when its product is known around the world. And so the Levi Strauss Company, the world's largest clothing manufacturer, sought to move beyond jeans to "Levi Tailored Classics" - a market-opening attempt that encountered problems in a fast-changing marketplace.
Complete catalog record
Related films
Sources
- 16mm Filmography (legacy record) — title, year, creator, length, format, color, description, catalog record
Original permalink · Record added 2024-04-21 01:34:15