NEXT SUMMER IN FRANCE
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Year Published: 1956
Creator: American Automobile Association
Format: 16mm
Description: This 1956 American Automobile Association (AAA) promotional film "Next Summer ... A Daydream on Wheels" encourages consumers to utilize the company's travel agency services. The film shows footage of popular tourist hot spots in France. The film opens with images of a secretary typing away at her typewriter (:19) which displays the title and film credits. The film was presented by the American Automobile Association Advertisement for AAA (:34). The secretary mulls over her plans for a summer vacation in France (:50). A Triple-A representative discusses travel arrangements with customers (:58). A Pan American plane delivers passengers to the Paris Airport (1:43). Attendants await passengers’ arrivals at the airport to further assist with their travel arrangements (2:05). The tourists are pictured driving down the roads of France with ease as traffic here moves similarly to that in the US (2:19). Footage follows as the vehicle leaves the city and enters the French countryside (2:32). They make a pit stop at a Chateau near Avallon (2:44). They move through the French wine region known as Burgundy (3:01). Shops and local hotels line the main drag (3:41). The area of Provence is viewed where Van Gogh had spent two and a half years working on some of his masterpieces (3:51). The Triumphal arch of Orange is captured (3:57) opened in 20 AD. The film moves to Monte Carlo in the Principality of Monaco (4:04). High palms and local hotels are viewed (4:05). The Prince’s Palace of Monaco once housed the famed Grace Kelly (4:33). Tourists enjoy a breezy boat ride in the Mediterranean (5:10). Luxury homes line the thoroughfare paralleling the coastline (5:20). A woman toes the waves at the beach (5:34). Stacks of colorful hats sit at a local vendor in the shopping district (6:02). A locally famous parrot; ‘Jo-Jo’ entertains guests (6:13). The fashion and clothing on French women is highlighted (6:31). Fishermen work with a drag net at the harbor (6:58). Guest enjoy a luncheon at the San Rafael (7:04). Tourists enjoy a boat ride in the south of France as they make their way towards Gassin (7:32). The Mairie de Gassin is captured (8:29). A female tourist heads into town for a haircut (9:11). She attends the salon of the famed Vidal Sassoon (9:13); a British hairdresser with salons all over the world. Outdoor hairdryers complete the womens’ looks (9:33). The event for the evening is a celebration at Gassin (9:48). Frenchmen play a game of boules (10:06) as tobacco cigarettes hang from lips. Locals dance outside (10:42) and well into the evening (10:47) as smoke moves across the ground. At sunrise, the town is again quiet (11:24) as the trip nears it’s conclusion. The vacationers hop into their car for a trip back to their airport (11:35). The film closes with images of the Mediterranean (12:10). This was a BPL Production (12:29). AAA was founded as a response to lack of roads and highways suitable for automobiles in 1902, in Chicago, Illinois.
Complete Record:
Transcription
[Music] work rush work well anyway it'll soon be vacation time [Music] this year i'm going to get off on the right foot at the triple a first stop on the way to france and the riviera i don't see how they do it those people at the aaa know simply everything there is to know about travel they know the best way to go where to stay what to see and do and they'll make all the arrangements for you it's like having a personal guide without having to pay him and they're so enthusiastic as if you aren't excited enough already [Music] comes the big day and before you know it you're there paris what a perfect place to start the vacation of your dreams and those wonderful people it's almost like coming home especially when the aaa representative is right there at the airport to meet you with an american smile and the key to the car he has waiting for you right outside what could be simpler and off you go france here i come around paris the traffic isn't too bad and they do drive on the same side of the street as we do you're sure of one thing already this is the only way to travel in france because after you leave the city and its fine expressways you discover the pleasure of these charming country roads first stop on the road south a little chateau near avalon imagine waking up to a view like this [Music] back on the road again and you're in the burgundy wine country it's a lovely land [Music] you keep looking forward to the next village this is main street in france do they spend all their time outdoors before you know it you're in provost with its sunlight that van gogh called a shower of gold the arch in the city of orange is over 2000 years old you're close to the sea now and suddenly monte carlo monaco the country that seems to exist for the fun of it you pick up your reservations at the fabled hotel de perry such luxury you begin to forget typewriters and offices were ever invented time to get going and see what there is to see your car little reliable is beginning to seem like a magic coach out of a fairy tale i'm glad i went to the aaa and speaking of fairy tales the first stop on any monte carlo sightseeing schedule is the royal palace the home of princess grace formerly grace kelly of philadelphia and hollywood if you're patient you might get to see her but you can't be patient in monte carlo there's too much to see [Music] sun sky and water all in colors that are hard to believe there's simply no blue like the blue of the mediterranean off you go again along that fabulous coastline to nice and it's gracious promenade des anglais khan comes next a picture postcard place if there ever was one but you save the postcards for later this is the real thing the beach at khan there's time for a dip in the sea and just to watch the people of khan the rich the beautiful the famous to look at the fabulous hotels where they stay and then on to santro page perhaps not quite so elegant as khan but every bit is exciting no need to go in out of the glorious sun to shop maybe for one of those delightfully wacky hats that everyone here wears time out for a chat with jojo a wise old character gay debonair sophisticated a friend of the artists and writers and movie stars who find their place in the sun at centro pay people watching is a great sport here talk about unforgettable characters [Music] for men girl watching is an important subcategory of this pastime [Music] when you do your own driving you can stop off at the harbor and convince yourself that people do work for a living in the south of france [Music] some of them preparing miraculous meals like the luncheon you have at san rafael restaurants restaurants everywhere no two of them alike and every one of them an adventure you never get tired of just looking at the places and the people this begins to look like an ideal place to slow down a little to soak in the sights and sounds of southern france [Music] anyone for boating wonder what the girls in the office are doing right now [Music] swimming who could resist the mediterranean [Music] [Applause] there must be as many kinds of boats as there are people me i may never go home [Music] time out for another side trip to the village of gossel it's as french as maurice chevalier a painting come to life liberty equality fraternity it says on gasol city hall maybe that's why you feel so much at home even in a little french village you're in luck today is bastille day like the fourth of july back home better fortify the inner woman for the big doings ahead [Music] and right now might be a good time to take care of the outer woman too so it's back to town and the salon of the world famous hairdresser the song [Music] how about those hair dryers and outdoors too [Music] say this was worth the trip all by itself [Music] now you're ready for the big celebration at gasol it looks like business is picking up this looks like fun too this kind of bowling is practically an obsession with the people of southern france [Music] the fabulous faces of france in characteristic poses something must be about to happen this is france and so on far into the night well at least you can join in the fun [Music] came the dawn as they say it's so quiet and peaceful you can hardly believe it the party's over [Music] in more ways than one you're ready for your last drive in france and you're on your way home but france will still be there for the world to fall in love with [Music] you'll remember the friends you made you'll remember everything about the magnificent mediterranean was it all just a daydream [Music] well [Music] foreign
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Original permalink · Record added: 2025-01-23 16:44:18