Missouri: accent on action. (1968)

Heat. Heat. [Music] [Applause] [Music] Follow that camper. It's leading you to modern vacation action in one of the many warm welcome playgrounds to be found in Mid American Missouri. [Music] Friendliness is native to Missouri, where outdoor lovers meet not only natural beauty, but neighborly warmth. Yet, when you feel a yen to jilt the kitchenet set and join up with a jet set, comfortably carefree elegance awaits you all around the state. [Music] Missouri is famous for the kind of luxury that is within the reach of everyone. Whether as resort guests or aboard one's own housebo enjoying the sweet life afloat on one of the state's multitude of lakes. But if life is sweet in Missouri, it's also charged with vitality. [Music] Heat. Heat. [Music] [Applause] [Music] [Applause] [Music] [Applause] [Music] [Applause] [Music] angling for something a little more leisurely. Everywhere on the waterways, sportsmen find the fishing's great. [Music] There are so many places in Missouri where hills meet the shore. When you want to lose your lake legs and take to solid ground, you can hike through some of the nation's loveliest unspoiled areas. [Music] Members of that happy and growing fraternity of rockhounds have learned that prospects for Missouri prospectors are bright. As bright as these specimens of Missouri's native mineral, mosarchite. As bright. Yes. For polished and shaped and properly set, the state stone becomes uniquely handsome pieces of jewelry and objects of art. It's a downto- earthth example of the combination of sophistication and naturalness that vacation discoverers delight in in Missouri. [Music] for the foot tired. Another favorite way of exploring backcountry paths and trails is on horseback. There's the excitement of private adventure with your own small group or the sociable sharing of the pleasure of a larger all ages trail ride. [Music] [Music] But always in Missouri, ears are attuned to the sound of the song of waters. And it's back to the beach. [Applause] [Applause] In the water, >> on the water, >> or under it, the actions exciting. There's a whole new down yonder wonderland when you explore the inner space of Missouri's underwater worlds. [Music] The state's most numerous inhabitants are its fish. all sorts and all kinds. But to a confirmed fly cer, the year always peaks in the autumn trout season. [Music] It's this kind of stream fresh catch that finds its way to the tables of superb restaurants. Missurans know how to appreciate the good things in life, including fine food. [Music] Afterward, it's time for the late late afternoon show. A tor sundown cruise on a paddlehe steamer across the glittering waters of a great Missouri lake. And now back in the green hills that surround these blue waters, another kind of action begins. Missouri theater ranges from the pageantry of Native Americana to imported continental drama performed in century old surroundings. [Music] [Applause] Wherever you come to the end of a perfect Missouri day, in a luxury motel, on friendly state park campgrounds, or around the glowing embers of an outdoor campfire, it's only a prelude to another 24 hours of exciting vacation experience. [Music] More and more people are discovering the pleasure. of Missouri's crystal clearar rivers and streams. Some of the finest canoeing in the country can be found on these hidden waterways and some of the nation's loveliest wilderness scenery. Perhaps the most exhilarating discovery of all is the sense of relaxation and renewed vitality that comes with the escape from the strains of big city mid-century tension. Here is a kingdom of happy individualism where you can literally paddle your own canoe. Where the only schedule you follow is the natural pattern of the day. It's a refreshingly different world. One where you can explore the mysterious recesses of an off channel grotto [Music] and then return to the sun dappled rush of a flashing stream. [Music] Water pleasure is one of the state's great recreational dividends. Whether it's the power of the paddle or the skilled use of wind and sail. [Music] These have been only a few of the state's many facets. Others await your own discovery. Whatever type of Missouri vacation you choose, it will be one crammed with variety, energy, vitality. These are always yours for the asking in Missouri, the state with the action accent.