Hershey's Instant

Year Published: 1970s

Description: Discusses a campaign promoting milk consumption among children by making it more appealing through the addition of Hershey's flavor. It highlights the positive impact on children's health with added vitamins and the humorous notion that cows are reluctant to return home because the kids enjoy the flavored milk. Keywords Hershey's, milk, children, vitamins, health, campaign, flavored milk, dairy, nutrition, advertising H

Transcription

The cows are up in arms. They've left their fields and barns. They're marching from the farms because kids don't DRINK ENOUGH MILK. HERSHEY'S Instant makes milk taste like a Hershey bar. It's fortified with vitamins B1, C, D2, and iron. The kids are happy. They're drinking their milk. THE COWS ARE GOING BACK HOME. Hershey's Instant makes milk taste like a Hershey bar.

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