Hardee's: New Hardee's Opening, 1970s

Year Published: 1970s

Creator: Hardee's D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - You lucky thing, 0:00 they just opened up a new Hardee's around your way. 0:01 No longer will you be deprived of a Big Cheese, a Big Twin, 0:03 a Big Deluxe, or Big Roast Beef. 0:06 Can you make it for lunch tomorrow? 0:08 It's a date. 0:11 (upbeat music) 0:12 ♪ Hardee's, best eatin' in town ♪ 0:26 ♪ Up and down and all around ♪ 0:28

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John W. Hartman Center for Sales Advertising & Marketing History

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