Hardee's Ham 'n' Cheese, 1970s

Year Published: 1970s

Creator: Hardee's D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat country music) 0:00 - Lunch is served. 0:04 - How 'bout a little drink first? 0:05 - Aw! 0:07 All right. 0:08 Just want you to know what you're gonna be missin'. 0:09 A terrific sandwich from Hardee's, hot ham and cheese. 0:12 Double helpings of ham and melted cheese. 0:15 Hot and juicy, tasty, melty. 0:18 That was so good I think I'm going to have another. 0:20 - That's mine! 0:23 - That's mine! - It's mine! Mine! 0:25 - No, that's mine! ♪ Hardee's, best eatin' in town, up and down and all around ♪ 0:26

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John W. Hartman Center for Sales Advertising & Marketing History

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