Half-Humanoid Presentation

hello I'm Mark Wilson and I'd like to tell you about one of our latest magical displays it's called the half humanoid and it has met with great success at every trade show at which it has appeared the half humanoid is a magical mechanical girl now everyone can see her attractive plastic-like face and her glistening metallic hair everyone can also see that she is only half there for there is no bottom half to her body is she an electronic Marvel of the space age or is it some kind of fantastic magic well that's what the baffled viewers must try to decide recently the half humanoid appeared at the national housewear show representing the Hamilton Beach company of Racine Wisconsin now as you know Hamilton Beach is the manufacturer of a line of very popular highquality household appliances including including mixers blenders and a new electric knife which has been extremely well received by the public now the national houseware show is held twice a year at McCormick Place exhibition Hall in Chicago it is attended by every major housewares buyer in the country and thus is the most important trade show for Hamilton Beach now the houseware show does not allow open Sound our public address systems to overcome this and to add to the effectiv of the display speakers were installed in the handles of Hamilton Beach knives the knives were then placed on a railing surrounding the display now let's assume that you are a prospective housewares buyer you approach the Hamilton Beach Booth pick up the Hamilton Beach knife hold it to your ear and this is what you see and hear Welcome to the hottest spot in the houseware show Hamilton Beach where we're doing things differently to get the job done better and speaking of doing things differently we'd like you to meet the kind of girl you dream about when you're half asleep you see she's half a girl hello we were going to use a complete girl but one of the crates was lost in transit you dealers know how that is but the half that got here wants to remind you of something Mighty important what are you going to remind all these people about Miss better half the Hamilton Beach electric knife the one with the hole in the handle right the one with the hole in the handle the one that's been knocking an industry off its feet that's what it did to me all right it's wonderful you probably have been seeing it on TV a lot lately but with the help of Miss better half let's take take another look at the Hamilton Beach electric knife the one with a hole in the handle notice the big difference even our little lady small hand grips the handle firmly and comfortably for real cutting control the off-on switch is right under her thumb there's no reaching around for it and the blade release button is underneath where no one's going to press it without meaning to that's a big safety Factor the blades are fine quality stainless steel with Keen longlasting serrated edges you're going to see the same kind of complete and effective selling advertising and promotion that has made the Hamilton Beach electric knife the winner it is in fact the electric knife with a hole in the handle is the kind of thing you'll expect to see from Hamilton Beach on a regular basis it's part of the new look of leadership at Hamilton Beach we invite you to view a demonstration of the Hamilton Beach electric knife to your left and a blender demonstration to your right we know you will have additional questions so feel free to ask our Hamilton Beach representatives in the booth now it's time to say goodbye dear goodbye and when you get home be sure to give my regards to your better hat and if you're not married why don't you come halfway up and see me sometimes goodbye the crowds were even larger than we had anticipated it was necessary to shorten the period between shows to accommodate more people Bob Keenan the sales promotion manager of Hamilton Beach wrote in part the following I believe I am safe in saying that of the over 1,200 different booths at the January National house show the Hamilton Beach exhibit attracted more people and received more favorable comment than any other booth at the entire show proof of this are the numerous requests that we have had for the half humanoid unit from Key dealers in major markets throughout the country not only did the half humanoid attract tremendous crowds it also told the Hamilton Beach story in an effective and memorable way in addition Hamilton Beach had the plus value of publicity not Not only was the booth publicized in all of the house wear's trade papers but also the display was so unique that the half humanoid unit and the Hamilton Beach electric knife were also shown on television in Chicago on the CBS 6:00 and 10: news and also on the ABC television station in Milwaukee in summary then the use bye company of a magical attraction such as the half humanoid will result in the following the the attraction of the maximum number of people to your booth the delivery of your sales message in a truly unique and effective manner a great promotional potential before during and after the show and a memorable impression of your company and its products that last far beyond that of the ordinary sales presentation why not let us work sales magic for you thank you