Great New Star, A (1953)
Sign in to track this film in your collection or want list.
Year Published: 1953
Creator: A/V Geeks 16mm Films
Description:
Dinah Shore promotes the new Chevrolets and sings "See the U.S.A. in your new Chevrolet."
In this promotional film for the 1953 Chevrolet, a night editor introduces the scene with excitement about the new star, the Chevrolet. The film showcases the sleek and stylish design of the car, emphasizing its low profile, beautiful grille, and overall aesthetic appeal. The narrator highlights the luxurious interior, including the new body by Fisher and redesigned upholstery. The film also focuses on the advanced features of the car, such as the high-compression Blue Flame engine, key-start ignition switch, and Powerglide automatic transmission, which provide excellent performance and economy. The commercial includes a musical segment celebrating Chevrolet as America's favorite car, and concludes by highlighting the various series available, including the Bel Air, 210, and 150 series. The film conveys Chevrolet's reputation for quality and innovation, aiming to captivate viewers and potential buyers with its modern engineering and stylish design.
We digitized and uploaded this film on behalf of the Prelinger Archives. Email us at footage@avgeeks.com if you have questions about the footage and are interested in using it in your project.
Complete Record: Dinah Shore promotes the new Chevrolets and sings "See the U.S.A. in your new Chevrolet." In this promotional film for the 1953 Chevrolet, a night editor introduces the scene with excitement about the new star, the Chevrolet. The film showcases the sleek and stylish design of the car, emphasizing its low profile, beautiful grille, and overall aesthetic appeal. The narrator highlights the luxurious interior, including the new body by Fisher and redesigned upholstery. The film also focuses on the advanced features of the car, such as the high-compression Blue Flame engine, key-start ignition switch, and Powerglide automatic transmission, which provide excellent performance and economy. The commercial includes a musical segment celebrating Chevrolet as America's favorite car, and concludes by highlighting the various series available, including the Bel Air, 210, and 150 series. The film conveys Chevrolet's reputation for quality and innovation, aiming to captivate viewers and potential buyers with its modern engineering and stylish design. We digitized and uploaded this film on behalf of the Prelinger Archives. Email us at footage@avgeeks.com if you have questions about the footage and are interested in using it in your project.
Transcription
[Music] okay Dina okay take it [Music] V it's a most unusual day feel like throwing my worries away as an old native born Californian would say it's a most unusual day there's a most unusual Sky not a sign of a cloud passing by and if I want to sing thr my heart in the ring it's a most unusual day there are people greeting people there is sunshine everywhere there are people greeting people and the feeling of spring in the air it's the most unusual time I keep feeling my temperature clim if my heart won't behave in the usual way well there's only one thing to say it's the most unusual day there's a most unusual Sky not a sign of a cloud passing by and if I want to sing throw my heart in the ring it's a most unusual day there are people greeting people there is sunshine everywhere there are people greting people and the feeling of spring in the air it's the most unusual time I keep feeling my temperature climb if my heart won't behave in the usual way well there's only one thing to say it's a most unusual most unusual most unusual day [Music] cut print it and let's move on to the next set hi there what a wonderful time for you to drop by you know they're just setting up to shoot a scene of our new star and I'd love to introduce you before they begin honestly we're all just bursting with excitement about this brilliant new performer we think this one will not only win every award hands down but it's just going to win the hearts of people all over the country come on now I want you to meet a great new new star the new 1953 Chevrolet isn't that a sight to take your breath away wasn't that new Beauty steal any show I declare it looks a mile long and see how low it is and that beautiful beautiful Grill every detail is so perfectly designed I just keep looking and looking at it and I'll tell you something you can look at it from every possible angle and you'll still come up with the same answer it's the best looking car in the whole world there I go getting carried away again I could just talk about it all day okay take your positions kids Let's Get Set to roll them I tell you what I have to make a costume change so why don't you just stay here and watch him shoot the scene while I get ready for my next one okay I'll see you later let's make it action and as you can see it's completely new new from Bumper to Bumper and so beautiful the new Full width grilled bumper and front entry stresses the low road hugging look with new crispness and new big car appearance and from the side the air foil shaped Fender lines and wide double molding are all new to Accent the length and Grace of the Beautiful b air Fisher body the car really is lower yet there's more room inside the windows have been redesigned for the maximum usable visibility without sacrifice of strength the bright extra wide window trim adds to the Airy feeling of the new onepiece curved windshield in the big wraparound rear window both pioneered by General Motors the trunk you'll notice has been newly designed to give you more space a larger opening and level easier loading won't you well thank you that's an invitation I can't resist but Jimmy you told me to I know Judy just wait and don't you feel luxurious in that roomy interior I just can't begin to tell you all the values that will be yours in Chevrolet for 1953 this body by Fisher is all new from frame to Hardware notice the lustrous Sheen of the upholstery every detail has been redesigned to give you true luxury styling with more comfort and pleasure [Music] seems to have just everything you could ever ask for but dear what did you mean sh you'll find out the instrument panel has been redesigned so that all of the instruments and controls are together within easy reach and Easy View for the driver and it's more beautiful than ever the steering wheel sits lower out of the line of vision more comfortable for short trips or long trips notice the steering wheel grip that's new too to fit your hands more comfortably even the smallest details had the designer's attention for instance the brake pedal is reshaped to fit your foot more comfortably and on what other car would you find a combination of all these things with such luxury features as this year's front ventti pane control crank ordinarily found in only the highest price cars it just seems they've thought of everything haven't they sure have but Jimmy I just don't understand you will dear you will okay cut and hold your positions there now it didn't take me too long did it are you having fun all right let's print that one and get set on the process shot oh you'll enjoy seeing how they do this all right places please and let's have a test on the scenic background process photography is tops in Hollywood's bag of tricks you see the camera is set up so that they photograph the car and the actors and the screen behind them now watch to the cameras the picture on the screen looks like a real background for the action let's make this a take Camera Action I'm sure you know Chevrolet's reputation through the years for outstanding performance and economy but you'll be amazed when you see how much more performance and how much new economy has been built into this new car that story starts with with Chevrolet's great new high compression blue flame engine and it is all new of course the superiority of the valin head design has been kept but here is a power plant for your car with the highest compression ratio in Chevrolet history made possible by a completely new engine here's a completely new power plant to give you a new feeling of power and fast acceleration can you imagine getting 115 horsepower and at the same time getting much more economy and you'll find Chevrolet's leadership with power glide which has been owner approved over billions of driving miles has been retained in a great new power glide with tremendous new performance and economy just imagine yourself with a new 1953 Chevrolet you turn the key in Chevrolet's new key start ignition switch the choke is automatic when you shift into drive position this new power glide starts in automatic low this is a feature to give you more starting acceleration and to make the job of driving even more fully automatic when you want a pass you step down on the gas and power glide automatically goes smoothly into gear to put all that 115 horsepower engine to work to wh you bu in a burst of speed at highway speeds Powerglide instantly provides exactly the right amount of fluid power for all driving conditions Chevrolet has learned how to harness the blue flame engine power for unbelievable acceleration and at the same time give you incredible economy even in City driving you'll find a new brake feel on this new car smoother easier operation with pedal effort reduced to a feather touch now you can see why I say that it's completely new Jimmy Jones I'm not going to wait a moment longer you know very well we've already made up our minds the 1953 Chevrolet yes Judy but Mr Smith and I thought it would be nice for you to find out for yourself all the wonderful things we're getting for our money cut good take and thank you now let's see those plates wasn't that wonderful and what a wonderful Choice Chevrolet is the choice of more people than any other car and it offers a choice of three series The glamorous new Bel Air series The luxurious 210 series and the Beautiful 150 series then of course you have the choice of the very finest automatic driving or the finest standard driving no wonder Chevrolet is First Choice All Over America that's good Dina you're on oh okay now aren't you just as excited about our great new star as I am see the USA in your Chevrolet America is asking you to call drive your chevret through the USA America's the greatest land of all on a highway or a road along a levy performance is sweeter nothing can beater life is completer in a Chevy so make a date today to see the USA see it in your ship rol East traveling west wherever you go CH service is best sou or nor near there's Chevrolet for your Chevrolet see the USA in your chevolet the rocky Way Out West you're calling you drive your Chev through the USA where fields of golden wheat pass and review whether traveling light or with a load That's Heavy performance is nothing can beater life is completer in a Chevy so make a date today to you and see it in your [Music]
Online Copy: https://www.youtube.com/watch?v=RzNgShwmSBo
Metadata Source:YouTube
1 user has this film:
Prelinger Archives
No related films.
Original permalink · Record added: 2025-05-17 01:01:09