Good goodies

Duration: 0:04:09

Genre: Educational

Year Published: 1971

Creator: Indiana University Audio-Visual Center: Distributor | Stephen Bosustow Productions: Distributor

Format: 16mm

Color: Color

Sound: sound

Description: Shows, without narration and through animated illustrations of competitive advertising between two similar businesses, how advertising draws customers and affects consumers. Observes two "Goodies" trucks competing with each other by adding more and more advertising atop their trucks until one truck collapses under so much added weight. Suggests that a vast quantity of advertising may not keep customers if the consumer can locate better quality goods elsewhere., Observes two "Goodies" trucks competing with each other by adding more and more advertising atop their trucks until one truck collapses from the pressure of so much added weight. Suggest that a vast quantity of advertising may not keep customers if the consumer can locate better quality goods elsewhere.

Complete Record: , Observes two "Goodies" trucks competing with each other by adding more and more advertising atop their trucks until one truck collapses from the pressure of so much added weight. Suggest that a vast quantity of advertising may not keep customers if the consumer can locate better quality goods elsewhere.NOTE: Two (or more) records have been merged together to create this data.