General Foods: Horizon Coffee, 1970s

Year Published: 1970s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - She's a terrific cook, Dad, except for one thing. 0:02 - What? 0:04 - Her coffee. - You know, he's never really complained about my coffee, 0:06 at least not to me. 0:09 - Oh, I don't know, it's dull, a little bitter. 0:10 It's heavy. 0:16 - And he used to love coffee, 0:19 but he doesn't drink very much anymore. 0:21 - I'm gonna ask her to get a new kind. 0:24 - But I've got a new coffee I'm gonna try tonight. 0:27 I hear this is pretty good. 0:29 - Oh, Horizon. 0:30 Announcer New Horizon coffee is rich 0:33 in hand-selected coffee beans. 0:34 Some coffees use mostly strip-picked beans, 0:36 all the beans, ready or not. 0:39 Gently roasted Horizon 0:41 is always rich, never heavy. 0:42 - You know, I wanted to ask you something. 0:44 - You did. 0:47 Oh, I bet I know what it was. 0:48 Was it about the coffee? 0:51 Huh? 0:53 Announcer Horizon coffee, new from General Foods. 0:54 Always rich, never heavy. 0:57

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