General Foods: Gaines Rally Dog Food, 1960s

Year Published: 1960s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Go ahead boy, take it to grandma. 0:01 - Oh, you're hungry. 0:04 Where's the can of dog food, Tommy? 0:05 Oh, thank you. 0:09 Rally, a new kind of dog food. 0:11 Tommy In a new kind of can. 0:13 Grandma Hmm! 0:14 Tommy Mom doesn't do it that way, Grandma. 0:15 Grandma What, dear? 0:16 - Just pull the string. 0:17 Grandma Oh, no can opener? Hmm. 0:18 - Just fill the cap, grandma. 0:21 Grandma No spoon, either? 0:22 Hmm, soft and moist. 0:24 That enough? 0:26 Oh I see, one capful of Rally's as much of a meal 0:30 as a regular one pound can. 0:34 Six capfuls in here as many meals as six regular cans. 0:36 - Not in there, Grandma. 0:42 Mom just keeps it on the shelf. 0:44 Grandma Oh. Look at him go after that Rally. 0:46 Tommy, you ought to eat like that dog. 0:49 Tommy Mom says I like a horse. 0:51 Narrator Rally, new kind of dog food, new kind of can. 0:54 Another fine product of General Foods. 0:57

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