General Foods: Gaines-Burgers, 1970s

Year Published: 1970s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator We're in Boston 0:01 to prove dogs who eat canned dog food 0:02 will like cheese flavored Gainesburgers. 0:04 - I think he likes this. 0:06 I never thought they'd like cheese. 0:07 He eats it faster than the canned food. 0:09 Interviewer What do you thing he likes about it? 0:10 - I would imagine the cheese 0:11 since he's usually quite finicky. 0:13 Instructor What kind of dog food do you use? 0:14 - Canned. 0:16 Interviewer What do you think he's doing there? 0:17 - He likes it. 0:18 (interview laughing) 0:19 Dianne I'm shocked. Narrator That's the reaction 0:20 from most canned dog food users we spoke with. 0:21 Gainesburgers dog food with egg 0:23 and in beef or cheese flavor. 0:26 The canned dog food without the can. 0:27

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