General Foods: Gaines-Burgers, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Narrator We're in San Francisco to find out 0:02 if dogs who eat canned dog food will like Gaines-burgers. 0:04 - I'm going to put this bowl of Gaines-burgers down. 0:07 - Okay. 0:09 Interviewer And let's see what happens, okay? 0:10 Dog Owner She's eating. I can't believe it. 0:13 Interviewer Why? 0:15 - Because she usually likes canned dog food. 0:16 She really likes it. 0:19 Narrator That's the reaction 0:21 of most canned dog food users we spoke with. 0:22 Gaines-burgers. 0:25 The canned dog food without the can. 0:26 In beef or cheese flavor. 0:28
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John W. Hartman Center for Sales Advertising & Marketing History
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