General Foods: Food Price Facts, 1960s

Year Published: 1960s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (door thuds) 0:02 - Spend a lot of money Aunt Bee? 0:03 - It sure adds up. 0:04 - It does, but you know what? 0:06 Food's a bargain today. 0:07 The consumer spends the smallest percentage of his after-tax 0:09 dollar for food than any time in history. 0:11 - Andy you're a walking encyclopedia. 0:14 - Thanks to the U.S. Department of Agriculture. 0:16

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John W. Hartman Center for Sales Advertising & Marketing History

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