Colt 45 "Hotel"

Description: An advertisement for Colt 45 malt liquor in which actor Billy Van sits unreactively outside of a hotel building front that collapses directly over him (a reference to a stunt in Buster Keaton's film Steamboat Bill, Jr.). A second man approaches from the hotel rubble and serves Van a tray of Colt 45 cans. One of the winners of the 1975 Clio Awards.