Clio Awards 1966 Part 1

Duration: 12:00

Year Published: 1966

Complete Record: The American TV Commercials Festival and Forum. Best Overall Campaign Alka-Seltzer Jack Tinker & Partners Harold Becker; Brilig Productions Best Copywriting Sanforized Label - “Close-Up Girl” Young & Rubicam John Burghardt, Copy Best-Major Appliances Westinghouse Jet Set - “Greatest Thing” McCann-Erickson Harold Becker Productions Special Citation - Automotive Vespa - “Parking” Carl Ally Brillig Productions Best - Apparel Arrow Shirts - “Laundromat” Young & Rubicam EUE/Screen Gems Best - Baked Goods Toast ‘Ems - “Kids” Foote, Cone & Belding EUE/Screen Gems; DJM Best - Banks & Financial Chemical Bank New York Trust “The New York Woman” Benton & Bowles Cahill, Kacine, Heimann Best - Beers & Wines Colt 45 Malt Liquor - “Beach” W.B. Doner, Detroit Thomas Craven Film Corporation Best - Pet Products Flavor Snacks - “Father & Son” Kenyon & Eckhardt John Hubley Studio Best - Household Items Best Use of Sound Dow Drain Opener - “Face” MacManus, John & Adams VPI Productions Best - Men’s Toiletries Noxzema Shave Cream - “Take it Off” William Esty PGL Productions Best - Personal & Gift Items & Best Demonstration Broxodent Toothbrush - “200 Strokes” Doyle Dane Bernbach Televideo Best - Hair Preparations Clairol Vitapoint - “Airport” Doyle Dane Bernbach Televideo Best - Home Furnishings Simmons Mattresses - “Love Birds” Young & Rubicam Televideo Best - Oils, Dressings, Condiments Hunt’s Tomato Sauce - “Relatives” Young & Rubicam FilmFair Best - Pharmaceuticals Alka-Seltzer - “Small Things” Jack Tinker & Partners Harold Becker Productions Best - Soft Drinks Tab - “Crazy” The Marschalk Company VPI Productions Tie For Best - Travel Eastern Airlines - “Birds” Young & Rubicam EUE/Screen Gems Best - Insurance Continental Companies - “Rififi” Doyle Dane Bernbach Brilig Productions Best - 8-10 Second ID’s & Humor First Pennsylvania Banking & Trust - “Karate” N.W. Ayer & Son Rose-Magwood Productions Citation - Best 20-Second Length Esskay Franks - “Cigar” Van Sant, Dugdale, Baltimore Freberg Ltd. Best - Children’s Food & Drink Luden’s - “The Big L Candy Family” Erwin Wasey Gryphon Productions Citation - Banks & Financial Tie For Best - Animation Design Mellon Bank Credit Card Fuller & Smith & Ross Freberg Ltd; Jenkyns, Shean, Elliot Best Jingle (Adapted) “The Taste of Kent” Lennen & Newell Edward F. Flynn, Music Director International Category Best - Cosmetics And Tolietries Pink Palmolive Soap - “Teenager” Norman, Craig & Kummel, San Juan Delta Films International, San Juan Best Color Cinematography Chevrolet Caprice - “Lazy Afternoon” Campbell-Ewald Company VPI Productions David Quaid, Cameraman