Chemical Bank, 1960s

Year Published: 1960s

Creator: Chemical Bank D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Which would you prefer? 0:01 A cook book so good it brings food to life? 0:03 A men's toiletry set that brings romance to life? 0:06 Or a dictionary that brings words to life? 0:10 Rabbit. 0:13 Open a Privilege Checking account at Chemical Bank, 0:14 and get your free choice of the McCall's Cookbook, 0:17 the Jaguar Men's set by Yeardley, 0:19 or the American College Dictionary. 0:22 Remember those magic words, Privilege Checking. 0:25

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John W. Hartman Center for Sales Advertising & Marketing History

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