Carling's Brewery: Carling's Red Cap Ale, 1950s

Year Published: 1950s

Creator: Carling's Brewery D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator In this New York apartment building, 0:01 overlooking Central Park and the lights of the city 0:02 a well-known caterer is preparing an 0:05 after show party for the cast of Louis, the Laos 0:07 right, Sid? 0:09 - They'll all be here. 0:10 The whole cast, thirsty and hungry 0:12 like all actors after a show. 0:14 So we have plenty of food ready, 0:16 beer and lots of Carling Red Cap Ale on ice. 0:19 You know Red Cap's the the favorite 0:23 ale at most parties I cater. 0:24 Why? Because people who really know good ale go 0:26 for the heartier flavor of Red Cap. 0:30 It's got what I call heft, 0:32 a taste you remember. 0:34 And here you see that rich deep amber color, 0:36 lets you know that Red Cap is special. 0:41 Hearty enough to satisfy the appetites of the show crowd. 0:43 Yes, Red Caps got heft, it's all ale 0:46 and it does the greatest disappearing act in show business. 0:50 Narrator Enjoy calling Red Cap Ale yourself, 0:54 it's got heft. 0:57

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