Beech-Nut Lifesavers Fancy Fruits, 1960s

Year Published: 1960s

Creator: Beech-Nut D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (man humming) 0:01 (upbeat music) Announcer Announcing new Fancy Fruits from Lifesavers, 0:13 the candy that doesn't taste like candy. 0:15 Fancy Fruits tastes more like real fruit 0:19 than anything popped in your mouth. 0:21 New Fancy Fruits, more slices in a longer roll, 0:24 picked and packed by Lifesavers. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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