AV Geeks 16mm Lunch 9-20-2024

hi everybody this is Skip Alzheimer welcome to the avgeeks lunchtime streaming show where I'm at the archive but I'm not really at the archive I'm actually traveling but we pre-recorded a show and this one is a little zany um I basically was looking at some of the work that I had done for Duke University's avus project and I found a bunch of puffed Corn Flakes commercials that uh from the late 50s early 60s that I was like yeah yeah these are great so then I was like what am I going to show with it I was like oh yeah I just digitized and uploaded some stuff for prelinger archives it's called Miracle of corn so we're going to watch that then we're going to watch a bunch of these glorious uh puffed cornflakes commercials and then I was like puffed what what can I do puffed I was like oh yeah Miss puff so then at the end of this uh is a promotional film for a company that made uh toner for Xerox copy machines uh and this was a big deal because Xerox had made uh basically they had these service contracts to sell toner and that's how they were making a bunch of their money is you know you sell the machine relatively inexpensively you know maybe even at a little bit of a loss but then you you have this service contract where you're selling toner and it was very expensive not unlike nowadays and uh so this other company figured out like we can make toner and so they were trying to compete with that market uh and so they came up with this amazingly uh detailed uh explanation of Z xerography which they understand and this is you know they're like look we get we understand this and then I'm sure when they finished it they were like this is incredibly boring so let's put some something funny and interesting for uh our customers and so that's where Miss puff comes in and this is a very dated very sexist and just absurd it's just an absurd film and so um I don't know I I've never heard of the company before and I'm sure that they maybe they got sued or who knows what happened like related to uh toner uh and Manufacturing this kind of third party toner who knows but uh hope you enjoy it um if you like what you saw you can go to patreon.com avgeeks or ko-fi.com avgeeks you can also donate via the super thanks button or just by hitting the thumbs up with a like everybody have a great Yer day we hope to see you soon take care bye [Music] this typical Farm scene could be taking place anywhere across the Corn Belt at Harvest Time the father and son are busy bringing in their crop of corn look at that big ear the wagon is full of them there's proof that this Father and Son team have been repaid for their sweat and toil through the year it took a lot of careful planning and hard work on their part there are however many factors that contribute to a fine harvest the first thing to consider is the soil you have to know the needs of the soil in order to keep a proper balance of plant Foods available soil testing is the best way to determine these needs time and effort on the part of Agriculture Specialists have perfected soil testing methods to decide soil requirements samples are taken from representative areas in a field the tests are simple and may be performed by the farmer with the aid of a local County agent or the farmer may take his own samples and send them to a nearby agricultural laboratory for analysis and interpretation the varying shades of liquid show degrees of deficiency after soil testing if a farmer neglects to give his land the plant food it needs needs the results may be disastrous corn speaks plainly when it's hungry its hunger signs show up in the plant appearance and leaf discolorations yellowish green to yellow leaves almost invariably indicate nitrogen hunger these discolorations follow the mid rib if a plant is nitrogen hungry later on the whole leaf and bottom part may show an effect frequently referred to as firing here is another hunger side a phosphorus deficiency which shows up as a purple discoloration of the leaves in the early stages of plant growth progress or slow maturity may occur this corn is hungry for plates the yellowish green leaves with dry scorched edges tell us the plant is in need of this vital element either light or dark colored soil can have potach deficiency if potach hungry plants produce ears the tips are usually unfilled and the corn is low in feed value a farmer can help bring back a better balance of plant Foods in his soil and prevent deficiencies in his corn crop he can do this with the use of farmyard manure and Commercial fertilizers as indicated by a soil test this practice together with a well planned program of crop rotation is essential to in increased Farm efficiency the value of crop rotation has been proved in thousands of tests made on farms across the country crop rotation usually ensures higher crop production and better crop quality soil is like a person it needs food and rest to do its job properly some crops for example corn and wheat take valuable plant food from the soil other crops such as Clover and Alfalfa help replenish this plant food provided these legumes are plowed under a deepr rooted legume like Alfalfa not only adds nitrogen but it also loosens the soil to provide the better drainage and aration Alfalfa is an excellent tilt improving crop its long roots penetrate deep into the soil in their search for food and water The Roots help improve the structure of the soil and build up the fertility if soil loses its granular structure it becomes as unproductive as cement Contour farming and grass waterways should be utilized even on gently sloping land to prevent washing of valuable top soil corn cannot maintain our high standard of living now let's take a journey through the year and follow the progress of the corn crop from from planting to picking the first step is preparation of the soil for this purpose manufacturers of farm equipment have devoted years to the development and Improvement of the plow today the plow is a mechanical Marvel that saves the farmers hours of time and labor there are many differences of opinion concerning the proper methods and times for various steps in soil preparation but the three fundamental purposes of tillage remain the same they are preparation of a suit seed bed elimination of competing weed growth and Improvement of the physical condition of the soil the next step is planting of the seed during planting time the farmer Works quickly to get the seed into the ground while the moisture and other elements are just right a good seed bed is fine Compact and free from trash and growing vegetation in planting the seed proper depth is very important the rate of planting should be adjusted to the level of soil fertility and productivity a farmer must plant good seed otherwise all his careful planting and hard work are wasted here again the farmer benefits from the years of research and testing conducted by the leading hybrid seed companies and experiment stations this farmer has been using genuine feaster hybrids for a good many years he has learned that quality seed backed by careful research and a good company pays off at Harvest Time this seed has been specially treated with a liquid coating notice how this coating dulls the color of the kernels seed treatment is very important because it protects the corn when planted in cold damp soil a good crop depends largely on the farmer's selection of the right hybrid to fill his planter box he must be certain the hybrid is a good one this farmer has chosen to plant the hybrids best suited to his particular area and farm practices now the farmer looks for help from Mother Nature she must provide suitable weather to germinate the seed and carry it through the months of growth at Harvest Time the farmer will know how well he is to be repaid for his is sweat and toil during the season but now let's go below the ground and actually see the miracle of corn growth through time-lapse photography let us watch a seed grow the feaser associated grower research staff constantly working to develop new and improved hybrids uses timelapse photography to study germination and growth special photographic equipment operating day and night produced these timelapse pictures in a minute's time on the screen you see the equivalent of 5 days actual growth in this cross-section of the ground the kernel of corn germinates and sends out its root system for the support of the growing plant the primary roots are temporary and maintain the plant for only a short time the secondary or main root structure develops soon and takes over the job of supplying water and plant nutrients the root system begins to develop first and then the shot breaks through the seed coat and starts its upward growth the suot breaks through the soil and the corn plant for the first time in its growth cycle uses sunlight directly the swaying motion you see is not caused by wind or camera movement but by the plant's actual growth note the excess moisture dropping off the plant as the Shute grows the leaves which were unfolded inside are gradually exposed a good root system holds the plant erect and supplies the necessary food and water these roots develop in response to the needs of the plant the depth to which Roots penetrate is dependent upon the character of the soil and quantity of moisture now watch what happens to a kernel of uncoated seed as it germinates in cold damp soil it is subject to attack by destructive fungi and diseases and may never Sprout sometimes however it may Sprout as in this case see how the fungi attacked the bottom tip and work up the right side of the kernel stopping the growth see treatment helps resist these destructive diseases different types of seeds and variations in temperature and moisture of the soil affect rapidity of germination under normal conditions corn is up within 5 days and here timelapse photography shows its growth good strong seeds of high germination are necessary to obtain good stands the leaf has many functions it provides a circulation system for the plant it gives off excess water taken up by the roots it manufactures plant food and lastly it absorbs energy from the Sun to carry on these activities minute green bodies called chloroplasts take energy from the sun's rays and utilize it in performing the various activities of the plant as the corn continues to grow it requires further attention cultivation is an important step in the growing of corn the primary reasons for cultivation are weed control and loosening of the soil the weed should be eliminated so they will not compete with the corn for moisture and plant food the soil should be properly loosened to receive and hold normal rainfall nitrogen fertilizer is often applied to the growing corn plant this enables the plant to get an added amount of food at a later stage in growth one method of application is the use of a deep set implement this machine covers several rows at a time a side dressing attachment on the tractor is another way to apply fertilizer the fertilizer is stored in the tank and is applied in ribbons along the corn r this method of application allows the farmer to put on additional nitrogen at the same time he cultivates this is usually done at second cultivation cultivating too deep or too close to the plant is harmful particularly after the plants have considerable root spread the farmer who cultivates this way cuts off vital roots that are necessary for full growth plants cannot receive enough enough food and moisture and will not grow properly lack of nourishment will cause the ears to be smaller and immature The Roots grow several feet in their search for ample food and water by cultivating to deep and cutting these roots a farmer reduces his yield insects play an important part in the success or failure of a crop for the insect World contains friends as well as enemies of the farmer one friend is the spider which AIDS him in building webs to catch destructive insects among these destructive insects is the grasshopper cause of millions of dollars in Damages each year the farmer must wage a continual war against the grasshopper and other pests here we see several unusual shots showing the capture of a grasshopper in a spider web close observation of a spider's web shows how marvelous it really is the silken strands can support a tremendous amount of weight they stretch and contract as the needer arises when an insect becomes entangled many of the strands of the web are broken the spider must then rebuild and strengthen the web to hold the catch score one for our friend spider and for the farmer who has one less graphhopper to damage his crops yes we are so completely absorbed in the wonders of man's accomplishments we are apt to overlook the wonders of nature taking place place around us there are many insects which help the farmer another example is the bee while the be is at work Gathering honey and the flowers and clover it is also aiding in the pollination of these plants as the growing season rolls along the tassels develop the tassel is the male part of the Corn plant it produces the pollen which which usually begins falling one or two days prior to silking the pollination of corn so vital in the production of hybrid seed has been studied very carefully through the use of timelapse photography here we actually see the blossoming of the tassel notice how the anthers pop out and pollen comes out the ends here again the camera is stationary the tassel movement is caused by its growth the pollen is carried away to other plants by the wind this is another step in the miracle of corn growth here is a microscopic view of the pollen grains each magnified thousands of times each tassel produces millions of these tiny grains which contain the male sex cells the ear Bears the female cells of the Corn plant emerging from the end of the ear are the silks which are sticky and receptive to pollen at least one pollen grain Must Fall on every silk to affect fertilization shortly after the pollen grain falls on the silk a tube is sent out this tube penetrates to the base of the silk where fertilization takes place there are 800 to 1,000 silks on each ear with the husks pulled back it's easy to see them extending from a different spot on the cob where a kernel is produced if properly fertilized as the growing season progresses the tassels dry up the silks turn brown and the corn is well on its way to maturity Mother Nature continues to enter into into the life of the farmer the trees join in the Autumn drama as their leaves begin to turn from green to Brown the sky is blue and the air is cool the changing leaves announce to the world that the growing season is nearing its close it is Harvest Time and mother nature celebrates with a colorful display the cord and the field has turned from green to gold and now the farmer and his neighbors can compare the results of their different seeds and farming practices now the farmer wants to know if his methods will pay off a yield check accurately Compares for him various soil Improvement plans and types of hybrid seeds here on the test field the farmer locates the line dividing the two adjoining rows of corn which were planted with different types of seeds from the two test rows ears are picked and then weigh to give ear corn yield 20 lbs of ear corn from each sample are shelled and weighed to get shelling percentage a moisture test is taken and these figures are computed to number two shelled corn then the farmer knows exactly which seed is best adapted to his soil climatic conditions and methods of farming today farmers do not guess at results they make tests in in fact they conduct their own research plans looking over the fertile land the farmer knows his hard work and careful planning combined with the work research and production of many people has paid off on these Bountiful Acres the whole existence of the human race is dependent upon the productivity of the soil upon the farmer and related Industries lies the tremendous responsibility of caring for the heritage of this gours it was Sunday at the Barb Ranch and it was so peaceful the breakfast gong was just a tinkle then I got a big surprise for you cow hands new post puffed Corn Flakes puffed Corn Flakes that's right puffed cornflakes new from post we like them plain yeah well from now on you like them puffed once you've had them puffed plain Corn Flakes Aren't Enough remember that Maggie I sort of had my jaw set for plane you keep your jaw shut and eat them puffed hey the crisper the crispiest cornflake ever made hey they're tastier taste crisper cuz they're puffed up crisp now what do you say about new puff corn flakes from post corn flakes are enough okay if your good boys today you get more tomorrow you try them too new puff corn flakes from post thank you thank you folks and uh what are you going to do for us sir I will now whistle swanny River while eating a bowl of new post puffed Corn Flakes uh Muriel did he say puffed cornflakes not flat did you say puffed yes new puffed cornflakes from post they taste crisper cuz they're puffed up crisp once you've had them puffed plain cornflakes Aren't Enough oh here's some for Big Al he says once you've had them puffed plain cornflakes Aren't Enough well now I've heard everything you haven't heard me whistle swany River while eating new puffed Corn Flakes amazing never came across anything like it you want to hear more no eat more let's hear it for amazingly crisper new puff corn flakes from post it's a nice sound a nice uh it's a nice taste too what is the Corn Flakes these postp puff corn flakes they asked me to come over and uh tell them how I like the cereal these are very Husky and puffed in there and they have a nice Christmas to it not Christmas Christmas I have trouble with that white crispness but it's a good word to describe them it describes these very well I haven't hit a soggy one yet and the flat ones they usually flat cornflakes seem to get saggy sometime but these puffed ones are pretty nice uh are they the kind of thing you'd recommend I'd recommend these puffed cornflakes uh over their flat ones anytime because they seem to be much more crisper and it and it gives you nice taste in your mouth if you have nothing to say I'll just keep eating all right you keep eating all new post puffed cornflakes puffed to be crisper than plain cornflakes another fine product of General Foods what do you think these are very good yeah yeah they're crisp new post puffed Corn Flakes puffed to be crisper than plain Corn Flakes I like them what do they look like they look like post pup Corn Flakes thank you so much for asking me to try it out what what's the difference with flat Corn Flakes a the christas it's quite obvious how do you think your family will go for this I think they'll love it because the one thing they complain about is that they don't finish the cereal only because it's soggy and it wouldn't be with puffed cornflakes new post puffed Corn Flakes puffed to be crisper than plain Corn Flakes they're all right I like them what's all right post popped corn flakes the new cereal you asked me to try they stay real crisp don't they how about the shape they're not flat they're puffy and they're puffed up and they're I like them a lot do you like the taste better than flat corn flakes the flavor is like cornflakes I guess it is cornflakes but it has a different kind of chew to it they're still crisp yep it's stay crisp much longer than flakes you know Corn Flakes have a tendency to get soggy but puff corn flakes are airy and light and they don't absorb as fast you see so uh they're uh they're better you can give me this box to take home with me yeah okay new post puffed cornflakes puffed to be crisper than plain cornflakes another fine product of General Foods this is good it really is what are they well post puffed Corn Flakes you guys asked me to come up here and uh eat some of this cereal tell me how they're different from plain Corn Flakes it say it has a taste of corn flakes when you first start to pour the milk on but it keeps it keeps The Taste it's kind of a nuttier taste you know because of the Christmas much much crispier listen why do you think it is crispier I think because they're puffed up can you see they're like Hollow in the inside and it's a shell of uh crispy corn flak do you think you're getting cheated cuz it's hollow inside no I don't think I'm getting cheated at all all because I think I get more flake in fact because there's one on top and there's one on bottom like this see and that way it's uh it's like getting two flakes in one okay just sitting around and venting this stuff yeah I don't know you can close down your laboratory now because I think you got a winner new post puffed cornflakes puffed to be crisper than plain cornflakes another fine product of General Foods that's pretty good really I've been it this say do taste like the usual U Corn Flakes it's a little U crisper if you want to call it that I mean it's uh usually when you pour milk on cornflakes it uh gets soggy what do they look like what can you say they look like puffed Corn Flakes you eat a lot of cereal at home your family well I have five children yes and so when I buy cereal I usually buy it in you know dozen boxes at a time how do you think they feel about this I theyd love it are you glad we asked you to come over and try it yeah very much so there's some foods people don't like cuz they get between their teeth you don't get between your teeth mm would it make you angry if they did well I know I'm an easygoing guy those kind of things don't make me mad new post puffed cornflakes puffed to be crisper than plain cornflakes another fine product of General Foods it's good I like it I've never tasted anything crispy yeah I like puff corn flakes it tastes like corn flakes with a kind of a bite to it yeah I don't like a cereal that uh kind of just lies there why does it hold up I imagine it's because it's puffed they U they hold off the uh the liquid and the sogg longer how do you happen to be here someone asked me to come over here and test a new cereal it's got a nice sound you don't think it's too noisy no no no no not unless you live in a real small apartment no I don't think so compare them again with the flat flakes well they taste very much the same except that they're round with air in the middle is that a good deal I think so yes cuz uh air can be very tasty if it's packaged right new post puffed cornflakes puffed to be crisper than plain cornflakes another fine product of General Foods a vious cereal yes that's what it is it's vious cereal how come you happen to be up here because you asked me to come up and tell you what I thought about puffed cornflakes what do you think about puffed cornflakes I think they're very good so you're a cornflakes fan yeah well sure you know good old cornflakes on the table would you like to tell me why how they're different from the old kind it's a sturdy little cornflake You Know It uh it seems to be quite crunchy and very crisp yeah and it's quite obvious that in puffing it it seems to have made it a lighter cereal the puffed cornflake stays crunchy uh stays crunchy in milk and uh how would you describe them these little fellas yeah it's hard to describe because I've never tasted anything else quite like it it's a lively kind of a thing you know it's an awake sort of that's good taste would you buy a box oh definitely definitely what would you do with them feed them to my child my husband and me new post puffed Corn Flakes puffed to be crisper than plain cornflakes another fine product of General foods are you glad we asked you to try puffcorn flakes yeah very much so really I read it this doesn't taste like the usual um Corn Flakes it's a little um crisper if you want to call it that I mean it's uh usually when you pour milk on cornflakes it uh gets soggy eat a lot of cereal at home your family well I have five children yes how do you think theyd feel about this I think they'd love it new post puffed Corn Flakes puffed to be crisper than plain Corn Flakes how do you happen to be here someone asked me to come over here and test a new cereal puffed Corn Flakes what do they taste like it tastes like cornflakes with a kind of a bite to it yeah I don't like a cereal that uh kind of just lies there do you like this it's good I've never tasted anything crispy it's got a nice sound you don't think it's too noisy no no no no not unless you live in a real small apartment new post puffed cornflakes puffed to be crisper than plain Corn Flakes it's a nice sound and nice uh it's a nice taste too what is they're cornflakes these post puff corn flakes these are very Husky and popped in there and they have a nice Christmas to it not Christmas Christmas I have trouble with that word christas but it's a good word to describe it describes these very well I haven't hit a soggy one yet and the flat ones they usually flat cornflakes seem to get sagy sometime but these puff ones are pretty nice uh are they the kind of thing you'd recommend I'd recommend these puff corn flakes uh over the flat ones anytime because they seem to be much more crisper and it and it gives you nice taste in your mouth if you have nothing to say I'll just keep eating all right you keep eating all right new post puffed Corn Flakes puff to be crisper than plain Corn Flakes post cereals make breakfast a little bit better they're all right how are what's all right post pop corn flakes they stay real crisp don't they how about the shape they're not flat they're puffy and they're puffed up and they're I like them a lot do you like the taste better than flat corn flakes the flavor is like corn flakes and gu it is corn flakes but it has a different kind of chew to it yep it stays crisp much longer than flakes you know Corn Flakes have a tendency to get s but puff corn flakes are airy and light and they don't absorb as fast you see so uh they're uh they're better you can give me this box to take home with you yeah okay new post puffed Corn Flakes puff to be crisper than plain Corn Flakes post cereals make breakfast a little bit better this is good it really is what are they well post puffed Corn Flakes tell me how they're different from plain Corn Flakes it it has a taste of corn flakes when you first start to pour the milk on but it keeps it keeps a taste it's kind of a nuttier taste you know because of the crispness much much crispier listen why do you think it is crispy I think because they're pupped up can you see they're like Hollow in the inside and it's a shell of uh crispy corn flak do you think you're getting cheated cuz it's hollow inside no I don't think I'm going to cheat at all because I think I get more flake in fact because there's one on top and there's one on on the bottom like this see and that way it's uh it's like getting two flakes in one gu just sitting around and betting his stuff yeah I don't know you can close down your laboratory now because I think you got a winner new post puffed Corn Flakes puff to be crisper than plain Corn Flakes post cereals make breakfast a little bit better it's good I like it I've never tasted T anything crispy yeah I like pu Corn Flakes I taste like cornflakes with a kind of a bite to it yeah I don't like a cereal that uh kind of just lies there why does it hold up I imagine it's because it's puffed they um they hold off the U the liquid and the sogg longer it's got a nice sound you don't think it's too noisy no no no no not unless you live in a real small apartment no I don't think so compare them again with the flat flakes well they taste very much the same except that they're round with air in the middle is that a good deal I think so yes cuz uh air can be very tasty if it's packaged right new post puffed Corn Flakes puffed to be crisper than plain Corn Flakes post cereals make breakfast a little bit better post cereals from General Foods a vious cereal yes that's what it is vious cereal how come you happen to be up here because you asked me to come up and tell you what I thought about puffed Corn Flakes what do you think about puff cornflakes I think they're very good would you like to tell me why how they're different from the old kind it's a sturdy little corn flake You Know It uh it seems to be quite crunchy and very crisp yeah and it's quite obvious that in puffing it it seems to have made it a lighter cereal the puffed cornflake stays crunchy uh stays crunchy in milk and uh how would you describe them these little fellas yeah it's hard to describe because I've never tasted anything else quite like it it's a lively kind of a thing you know it's an awake sort of that's Goode would you buy a box oh definitely definely what would you do with them feed them to my child my husband and me new post puffed Corn Flakes puffed to be crisper than plain cornflakes post cereals make breakfast a little bit better post cereals from General Foods a vious cereal yes that's what it is vious cereal what do you think about popcorn it's a sturdy little cornflake You Know It uh it seems to be quite crunchy and very crisp would you buy a box oh definitely definitely what would you do with them feed them to my child my husband and me new post puffed Corn Flakes puffed to be crisper than plain Corn Flakes post cereals make breakfast a little bit better how do you having to be here someone asked me to come over here and test a new cereal puffed cornflakes what do they taste like they tastes like corn flakes with a kind of a bite to it it's good I've never tasted anything crispy it's got a nice sound you don't think it's too noisy no no no no not unless you live in a real small apartment new post puffed Corn Flakes puff to be crisper than plain cornflakes post cereals make breakfast a little bit better it's marvelous Corn Flakes usually aren't puffed and crunchy how come you're here cuz yeah asked me to come how would you compare them with the old flat type of flakes well the flat ones get all um wet and Soggy and disappear down under these are puffed and crunchy and they stay on top they look more as though you want to eat them what do you think the secret is of the makes them stay crisp GE I I don't know but I don't know why they didn't think of it before I mean because they really taste good puff corn flakes they taste like corn flakes should taste but never do after a while well just like everything else I guess you know you get better Automobiles and better washing machines and now they have better cornflakes new post puffed Corn Flakes puff to be crisper than plain cornflakes post cereals make breakfast a little bit better post cereals from General Foods it's very tasty that's a word we use at home tasty compare them again would be know other kind just the addition of that word puffed the cornflakes tells the whole story well it does have more taste it does absolutely lots more taste what makes them crisp just the air inside that's it I've solved the whole thing new post puffed Corn Flakes puffed to be crisper than plain Corn Flakes post cereals make breakfast a little bit better are you glad we asked you to come over and try it yeah very much so just doesn't taste like the usual um Corn Flakes a little um crisper if you want to call it that I mean it's uh you eat a lot of cereal at home your family well I have five children yes you think your kids are like this yeah there was enough of it I think they my kids would go for it new post puffed cornflakes puffed to be crisper than plain cornflakes post cereals make breakfast a little bit better they're very tasty post puff cornflakes special offer now big trial size box just 10 incense look for it where where at your groceries hey hey your corn flakes are going to get soggy he Corn Flakes that stay crisper longer cuz they're puffcorn flakes new puff corn flakes from post post cereals make breakfast a little bit better are you glad we asked you to come over and try it yeah very much so just doesn't taste like the usual U Corn Flakes a little U crisper if you want to call it that I mean it's uh eat a lot of cereal at home your family well I have five children yes you think your kids are like this yeah there was enough of it I think they my kids would go for it new post puffed cornflakes puffed to be crisper than plain cornflakes post cereals make breakfast a little bit better they're crunchy post puff corn flakes look for this special offer 5 oz box just 10 cents that's a lot 10 cents No 5 oz it's got an interesting shape Corn Flakes usually are not puffed and crunchy no but puffed corn flakes are how about the taste they taste like corn flakes should taste but never do after a while well just like everything else I guess you know you get better Automobiles and better washing machines and now they have better cornflakes new post puffed Corn Flakes puff to be crisper than plain Corn Flakes post cereals make breakfast a little bit better the crisper post puff cornflakes look for this offer big trial size box just 10 cents I'll buy a dozen sorry one to a customer I like them what do they look like like post poporn flakes what's the difference with flat Corn Flakes a the crispness it's quite obvious would your family go for this I think they'll love it because the one thing they complain about is that they don't finish the cereal only because it's soggy and it wouldn't be with puffed cornflakes new post puffed cornflakes puff to be crisper than plain Corn Flakes post cereals make breakfast a little bit better hey hey your corn flakes are going to get soggy [Music] hey Corn Flakes that stay crisper longer cuz they're popcorn flakes new puffcorn flakes from post post cereals make breakfast a little bit better I like them good I really do yeah yeah what do they look like they look like post popcorn flakes is there anything different from the Corn Flakes you've eaten before a the christas it's quite obvious it's the roundness that I kind of like and I suppose that that that's what you feel crisp and crunch you know when you when you chew it and maybe but maybe that's why it stays crisper maybe the shape has to do with it how do you think your family have V for this I think they'll love it because the one thing they complain about that they don't finish the cereal only because it's soggy and it wouldn't be with puffed cornflake because these puff cornflakes I want to tell you are not icky and Soggy and I have got them absolutely immersed in milk this is the one way spend an afternoon tell me new post puffed cornflakes puffed to be crisper than plain Corn Flakes Post Cereal make breakfast a little bit better post cereals from General Foods I like them good I really do yeah yeah what do they look like they look like post poporn flakes is there anything different from from the corn flak you've eaten before a the crispness is quite obvious it's the roundness that I kind of like and I suppose that that that's what you feel crisp and crunch you know when you when you chew it and maybe but maybe that's why it stays crisper maybe the shape has to do with it how do you think your family will go for this I think they'll love it because the one thing they complain about is that they don't finish this cereal only because it's soggy and it wouldn't be with puffed cornflakes because these puff cornflakes I want to tell you are not iy and soy and I have got them absolutely immersed in milk this is a wonderful way SP new post puffed cornflakes puff to be crisper than plain Corn Flakes post cereals make breakfast a little bit better post cereals from General Foods hey hey your corn flakes are going to get soggy [Applause] me hey Corn Flakes that stay crisper longer cuz they're puff corn flakes new puffcorn flakes from post post cereals make breakfast a little bit better [Music] [Music] hello uh friendly automated Office Supply Company Miss pup speaking yes sir I am your sales engineer well sir you certainly dialed the right number this is toner [Music] headquarters uh Mr do am I right in assuming that your call is somewhat in the nature of a [Music] complaint uh you say since you added our toner your Xerox copies come out to light on Mondays and Wednesdays yes and they're too dark on Tuesdays and Thursdays um what about your Fridays well no on my Friday I visit a sick and um about the toner uh you feel the toner must be to blame Mr kazoo uh you've got to be kidding I mean well put it this way when your car's transmission breaks down you don't blame the gasoline do you yes I do indeed think your trouble could be something else Mr Kazo do you know what really goes on inside that Xerox cabinet every time you push the copy button I'd be glad to now I'll turn on my monitor and if you please activate your visual receiver you mean it's been on all this time that's a no no now um kindly set your orbital framis receptor at instant perception that's it now we're all [Music] set the principle of xerography and the Machinery involved in producing a xerographic copy are both quite complex but let's look inside this Xerox 720 copier for a brief and simplified explanation of how a copy is made the heart of the machine is an an aluminum drum coated with selenium selenium is a highly sensitive material which in the dark is a nonconductor of electricity and will hold a positive electrostatic charge when any portion of the selenium is exposed to light it becomes a conductor and loses its electrostatic charge there are six basic steps in the production of a xerographic copy Step One is the charging of the selenium drum surface when the machine is turned on the selenium coated drum revolves constantly and an electrical element called a charging chatron imparts a positive electrostatic charge to the entire drum surface the selenium coating will retain this uniform positive charge as long as it remains in the dark next comes the scanning step when an original document is placed face down on the platin glass and the print button is pressed a set of traveling or scanning lamps throws a bright light onto the original a system of mirrors and lenses transmits this lighted image through an opening over the charged drum the exposure step begins as the scanned image strikes the Turning drum surface and the charged selenium coating reacts in its special way in areas where light is reflected from the unprinted background of the original the selenium releases its charge but in areas where the light is blocked by printing or other marking on the original such as the letter e shown here the selenium coating retains its charge in a matching pattern as a result of this exposure the drum now carries an invisible reproduction of the original document the next step is the developing of this into a visible image this housing holds developer beads which look like grains of sand and have a positive electrical charge xerographic toner which might be termed a special kind of powdered ink is slowly dispensed from the toner well and is picked up and held fast by the charge developer beads the toner is destined to become the visible image on the copy and the developer beads simply serve as Transporters or carriers of the toner an endless bucket conveyor lifts these toner covered beads letting them Cascade over the advancing selenium drum and its charged image since the charge of the image areas on the drum is stronger than that of the developer beads some of the toner is pulled from the beads and is held to the drum in what is now a visible image the developer beads fall back in the developer housing let's go over this developing step in a little more detail the toner particles have no electrical charge at all as they drop from the dispenser into the developer housing the developer carrier beads on the other hand have a built-in positive charge the action of the conveyor system causes friction between toner and carrier beads a few years ago Mother Nature passed a physical law known as the tribo electric phenomen which states that friction between any two different substances will cause them to assume opposite electrical charges from this friction the toner receives a negative charge and the existing positive charge of the carrier beads is reinforced electrically speaking Opposites Attract and the toner now sticks tightly to the carrier bead only the stronger positive charge of the drum image areas will pull toner away from the Carri beads creating a visible black image on the drum surface our letter e image for example will now be covered with a coating of toner while the background area Remains uncoated the transfer step begins as a single sheet of blank paper is fed from the paper tray and passes in contact with the image area on the drum another electrical element the transfer chatron applies a strong positive charge to the paper this charge stronger even than the drum's remaining charge pulls the toner off the drum and deposits it on the paper matching exactly the image on the original document our letter e is now in the form of a black toner image on the copy paper the drum has now completed its job and after being cleared of all toner residue and electrical charges by special devices it is ready for the the next copy cycle in the final step called fusing and delivery the copy is passed under a heating unit the heater elements melt the toner and fuse it to the paper creating a permanently bonded image the finished copy is transported by rollers to the receiving tray to complete the xerographic cycle these six key steps are repeated every time a zerog graphic copy is produced whether one copy or a thousand are required with each cycle the machine must charge scan expose develop transfer fuse and deliver the finished copy Xerox equipment is comp complex in operation it's like an electronic [Music] happening and to assure top quality copies every time regular maintenance is required by your key operator and by the Xerox serviceman the toner used in this copier should be carefully made of Virgin materials by a reputable manufacturer label on toner is so carefully made it carries is a written guarantee and Labon saves you money each bottle of label on toner holds 5 oz yet it costs 20% less than other 4 oz bottles giving you a total Savings of 36% and with your volume Lou that means you will be needing another shipment I'd be glad to that two dozen case of label on toner to be delivered by tonight your place uh okay Hue baby [Music] a [Music]