American Institute of Architects "PSA"

Genres: Commercial, public service announcement

Year Published: 19uu

Creator: American Institute of Architects

Description: A public service announcement from the American Institute of Architects (AIA) in which the song "America the Beautiful" plays ironically over still images of trash, poverty, and destitution in an inner city ghetto. An offscreen male narrator says that if the viewer does not think the song and pictures go together, they need to "change the pictures." The narrator states that the AIA is "trying to" enact this change. Submitted for the Clio Awards.

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Indiana University Library Moving Image Archive

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