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1 result for "Point of Purchasing Advertising" in Creator.

Found in catalogs (50+)

• Business Screen 1970 — page 283

  …How to reinforce the brand name in the minds of potential buyers (youth) and promote point of purchase involvement. The decision is made to…

• See and Hear, 1949, 1951 — page 604

  …Wolff. (See above.) FILMS OF ALLIED FIELDS ADVERTISING The Magic Key. (20 min) 16sd. Col- or. Purchase: Wolff. • The influence of advertising in giv…

• Business Screen 1959,1960 — page 1191

  …Sales Catchers, 15 min., color, Point-of-Purchase .Advertising In- stitute. Deals with point-of-purchase window and store displays. Offers suggestions on how…

• Business Screen 1961,1962 — page 1138

  …and Director of Promotion of the Bureau of Advertising, be- lieves that a great deal of advertising space and time is purchased on an…

• Educational Screen 1951,1952,1953 — page 578

  …purchases weie based upon what I had read and learned from the pages of Screen. I made no point of mentioning this to advertisers…

• Business Screen 1959,1960 — page 1260

  …Free prt purchase preview. Opportunities Unlimited, IS min color, Life and Fortune Maga zines. Points out to manufacturer: processors and retailers of consume goods…

• Business Screen 1965,1966 — page 551

  …president of the American Rolcx Watch Corporation and Hans Kiibcl. advertising manager, showed advertising art- work and an exhibit for point of purchase pro…

• Business Screen 1958 — page 260

  …Animated cartoon shows salesmen that national advertising of the prod- ucts they sell to be retailed lo- cally is also local advertising; this advertising…

• Business Screen 1959,1960 — page 1193

  …Presents retail selling as the path to the pot of gold at the end of the rainbow. Points out seven funda- mentals for good…

• Business Screen 1961,1962 — page 1005

  …Animation points up the discarding of a competi- tor's product that had already been chosen . . . Cool Look at Hottest News in Advertising Effective…

• Business Screen 1953 — page 83

  …Shipments to Purchasers Filmstrip Packoging Breakdown of rolls into strips, Packaging in cons. Labeling, Boxing of Sets, Storage pending orders. Shipments A Message of…

• Business Screen 1969 — page 528

  1 picture parade lllllllllillllllllllllMIIIIIIIIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIilllllinilllllllllllllMlllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllillllll America at Retail, A Lesson In Point-of-Purchasing America at Retail, a 20-niinute film on point-of-purchase…

• Educational Screen 1954,1955,1956 — page 671

  …She exhibits it to the family to the accompaniment of whistles from Tom and Dad. Mother points out the disadvantages of the purchase, concluding…

• Business Screen 1953 — page 472

  …Manufactured by specialists in the design and creation of the most effective pointof-purchase display equipment in the field. For all purposes u«e…

• Educational Screen 1951,1952,1953 — page 363

  …Points the way for a discussion of the mutual responsibilities in such situa- tions. (Running time: 10 minutes.) Other People's Property — a dlscussional…

• Business Screen 1961,1962 — page 294

  …Y BUSINESS Sales Calls Safety Advertising Public Relation Commentaries Point of Purchase Sales & Job Train; Service Program; TV Film Presenta ns Instruction Manui SCHOOL…

• Educational Screen 1926-1927 — page 579

  …Copies may be borrowed "or short periods, or may be purchased at he laboratory charge. A complete list of he department's films, with…

• Educational Screen 1941 — page 163

  …It has found that much of this so-called propaganda is no more than an author's point of view. Its experience has shown…

• Business Screen 1959,1960 — page 176

  …to purchases. As an example of its potency Living points out that 50% of readers write in for advertisers' literature. 409r of circulation is…

• Business Screen 1949. 1950 — page 812

  …Their purchases of the average non-tele- vision-advertised brands decreased by 37.3 per cent. TV Buyers Keep "Sold" A total of 33…

• Business Screen 1959,1960 — page 1190

  …Stress is on effective marketing as the answer to fears of overproduction and unemployment. Source: Assn. Nat'l. .Advertisers — purchase, $75.00 plus shipping…

• Business Screen 1947.1948 — page 647

  …advertising must buckle down to efficiency methods and must be more care- fully selective and informative. The meeting pointed up but one phase of…

• Business Screen 1959,1960 — page 1194

  …Each deals with the aspect of retail selling suggested by its title. Source: Jam Handy — purchase, $1.52. .50. Rental, $25 first week, $15…

• Business Screen 1954 — page 210

  …Botts at work on a memo CASE HISTORIES OF SIX SPONSORED PICTURES advertising, and particularly—the Satevepost. He points out that despite the rise…

• Business Screen 1965,1966 — page 330

  …point where some seven million are now purchased every day." Four Special Category Citations Are Added In addition to top awards in each of…

• Business Screen 1957 — page 552

  …No dream cars are dreamier than the futuristic versions seen in a symbolic spy sequence of this film. Yet. the picture points out. that…

• Business Screen 1953 — page 444

  Visualizing Your Product Displays Thermador Uses 3-D Slides in Point-of-Purchase Display ♦ Thermador Electrical Mam- FACTLRLNO COMPANY have intro- duced a new…

• See and Hear, 1949, 1951 — page 603

  …Story of Printing. (40 min) 16sd. Purchase or rental: EBFilms. • Produced for the British Central Office of Information, the film re- views the thousands…

• Educational Screen 1924-1925 — page 412

  …One final point for the purchaser of slides, not the least important, merits consideration. Look well to the quality of the slide. See that…

• Business Screen 1961,1962 — page 1057

  …anywhere — from the top of a prospect's desk to a counter at point of purchase, A wide range of models satisfies every requirement…

• Educational Screen 1944-45 — page 415

  …Schroeder, General Sales Man- ager and Director of Advertising for Victor Animatograph Corporation, Da- venport, Iowa, manufacturer of 16nim projectors and cameras and allied…

• Business Screen 1939 — page 70

  …Motion picture advertising, of course, embraces a wide variety of films. Theatre distribution can be effectively purchased today for shorter subjects (generally one to…

• See and Hear 1950,1951,1952 — page 179

  …ENGINEERING Brakes MOTION PICTURES Air Brakes—Principles of Operation. (25 min) 16sd. Purchase: Castle. • Detailed illustration of air brake mechanism. Hydraulic Brakes—Principles of…

• See and Hear, 1949, 1951 — page 561

  …ENGINEERING Brakes MOTION PICTURES Air Brakes — Principles of Operation. (25 min) 16sd. Purchase: Castle. • Detailed illustration of air brake mechanism. Hydraulic Brakes — Principles of…

• Business Screen 1963,1964 — page 709

  …increased use of newspapers and a 52-\veek radio campaign as well as that compa- ny's billboards, point-of-purchase materials, magazine ads…

• Educational Screen 1954,1955,1956 — page 331

  …Radiant Names Herschman Advertising Manager Henry S. Herschman has been ap- pointed Advertising Manager of Radiant Manufacturing Corporation, Chicago manufacturers of Radiant projection screens…

• Educational Screen 1937 — page 333

  …The advertisements of this series tell how Bell & Howell Projectors meet these re- quirements. ALL-COLOR CHRISTMAS SOUND FILM RELEASE. "The-Toy Shop'—A…

• Business Screen 1961,1962 — page 923

  …anywhere —from the top of a prospect's desk to a counter at point of purchase. A wide range of models satisfies every requirement…

• Educational Screen 1924-1925 — page 129

  …Keystone has purchased the Stereoscopic and Lantern Slide Department of Underwood & Underwood. the semi-circle is reached all the words are known and the…

• Educational Screen 1935 — page 73

  …Although it is difficult to obtain pictures which are free from advertising, unless they are purchased or rented, the sudden in- tniduction of "Babe…

• Educational Screen 1926-1927 — page 733

  …projector, and by means of it our school has been made practically self-supporting from a financial point of view. Very cordially yours, Robt…

• Business Screen 1961,1962 — page 26

  …used to do a reporting job or pre- sent an historical situation and (8) Point of Purchase . . . used to inform or influence at a…

• Educational Screen 1926-1927 — page 677

  …projector, and by means of it our school has been made practically self-supporting from a financial point of vievi\ Very cordially yours, Robt…

• Business Screen 1939 — page 170

  …increasing all the time to the point where we have had to purchase additional prints a number of times, we would still regard our…

• Business Screen 1965,1966 — page 465

  …And in it Joe Powell em- phasizes the importance of good lime-management, of determina- Joe Powell points up ii touch of humor in…

• Business Screen 1939 — page 144

  …He usually overlooks the important factors that should be considered in the purchase of or the building of a home. In the purchase of…

• Business Screen 1963,1964 — page 987

  …advertisers and their agencies by local T\' stations to point up the tremen- dous power and versatility of tele- vision advertising. It consists of…

• Business Screen 1949. 1950 — page 265

  …Film costs were underyvrit- ten b\ purchases of indiy idual prints by some hundred laundries and state and local laundry assoiiaiions representing some 1800…

• Business Screen 1958 — page 486

  …each of the major ways Americans spend their money. Source: For- tune—purchase, $300.00 (limited number of preview and one-time loan prints…

• Business Screen 1954 — page 389

  …The story line, as developed by Mitchell's Advertising Manager. Howard Hass and Kling's creative director. Art Lewis, tells of an un- 'successful…