Let's Keep It This Way

As the first full motion picture of the Foundation's retailer education program, this film deals with successful tavern operation, tells of the size and importance of the brewing industry and includes shots of a modern brewery. In brief, it emphasizes that a retailer in order to be a success must handle the product carefully, maintain a friendly atmosphere in his tavern, pay strict observance to the law, and participate in community affairs.

Sources

  1. United States Brewers Foundation Film Catalog, 1959-1960 — title, year, creator, length, format, color, sound, genre, description